Portcast is a venture-backed startup which predicts global trade flows to help logistics and shipping companies become more profitable. We are a predictive analytics company that offers a fast-paced, innovative environment where you will be empowered to sell our AI-product to C-level executives. We are customer-obsessed and are constantly working to provide our customers access to actionable and insightful data to build resilient supply chains.
Based in Singapore, and backed by leading VCs and senior industry advisors, Portcast is a team of young tech and industry talent building a game-changing product for the logistics and shipping industry.
About the role:
We are seeking a proactive and results-driven Marketing Director to lead our marketing function. Reporting directly to the CEO, you will manage a small team of two and be responsible for both strategic development and hands-on execution of marketing initiatives. Your primary focus will be on driving customer acquisition, generating leads, and revenue growth through developing and executing marketing strategies and leveraging various marketing channels, drawing on your extensive B2B SaaS experience, focusing on the Enterprise market.
We are seeking a hands-on and execution-focused Marketing Director to lead and own our Marketing Function. Reporting directly to the CEO, you will manage a small team consisting of a Content Marketing Manager and a Growth Marketing Manager. Your primary focus will be executing high-impact performance marketing initiatives to drive customer acquisition, generate leads, and scale inbound lead generation, leveraging your extensive B2B SaaS experience in the Enterprise market. You will play a critical role in strategy development and hands-on execution, emphasizing performance marketing and analytics to deliver measurable results.
If you are an execution-focused Marketing Director with a proven track record in performance marketing, lead generation, and SEO/SEM expertise, and are ready to take a hands-on approach in a fast-paced startup environment, we would love to hear from you.