Head Customer Marketing

Posted:
12/4/2024, 2:53:10 PM

Location(s):
Mumbai, Maharashtra, India ⋅ Maharashtra, India

Experience Level(s):
Expert or higher ⋅ Senior

Field(s):
Growth & Marketing

     

JOB DESCRIPTION:

  • Develop winning Route & Go to Market and strategies including rural markets that contribute to 20% market share with an opportunity to expand
  • Sales & Distribution Planning & execution
  • Developing, coordinating and networking NPI GTM plan while working very closely with all the relevant stake holders
  • Channel strategy for MT & GT
  • Develop Trade Marketing Strategy to help achieve Trade Sales
    • Channel Management
    • 3P (AFC,ISR, MERC, NA) deployment, engagement, training & development
    • Driving productivity & efficiency
    • Defining & driving trade KPIs in close co-ordination with Sales, Brand & Comex team
  • Driving Trade projects & Initiatives such as
    • Cost Leadership Program
    • Distributor Governance Board
    • Product Transition
    • Automation Integration & BI
  • New channel opportunity identification and strategy development.
  • Driving Sales Automation Systems & Process
    • Mobility
    • DMS
    • HO & Regional control
  • Driving sales formats & process uniformity and maintain Trade Sales & distribution data repository
  • Supporting Demand team for NPI/Promo/Constraint SKU or brand stock forecast for Pre-S&OP closure
  • Representing the Trade function in Brand or Category board meetings
  • Developing & Executing Trade Field Activation Monthly Plans

     

The base pay for this position is

N/A

In specific locations, the pay range may vary from the range posted.

     

JOB FAMILY:

Sales Force

     

DIVISION:

ANI International Nutrition

        

LOCATION:

India > Mumbai : BKC Building

     

ADDITIONAL LOCATIONS:

     

WORK SHIFT:

Standard

     

TRAVEL:

Yes, 50 % of the Time

     

MEDICAL SURVEILLANCE:

Not Applicable

     

SIGNIFICANT WORK ACTIVITIES:

Continuous walking for prolonged periods (more than 2 hours at a time in an 8 hour day)

     

     

     

Abbott

Website: https://abbott.com/

Headquarter Location: Illinois City, Illinois, United States

Employee Count: 1001-5000

Year Founded: 1944

IPO Status: Public

Last Funding Type: Post-IPO Debt

Industries: Biotechnology ⋅ Emergency Medicine ⋅ Genetics ⋅ Health Care ⋅ Health Diagnostics ⋅ Manufacturing ⋅ Medical ⋅ Medical Device ⋅ Nutrition ⋅ Pharmaceutical