Department: Commercial – APAC
Reports to: Arc’teryx Brand Head, Asia Pacific
Location: Tokyo, Japan
Your Opportunity at ARC’TERYX:
As the Director, Brand Marketing – APAC, you are steering all marketing strategies across all consumer touchpoints and are leading all marketing teams to create brand demand and support sales in the APAC region with a focus on vertical business and brand integrity. You design the regional marketing structure and lead (directly or indirectly) Asian Pacific based Arc’teryx marketing teams. You lead top-of-funnel marketing initiatives to elevate brand awareness, expand reach, and ensure top-of-mind positioning, developing a cohesive global, regional, and local brand identity that is recognized for superior quality and excellence. Partnering closely to the Global Brand Management team and acting as the primary point of connection to the brand leadership and global brand planning teams. You champion cross functional integration to deliver the ultimate experience for our guest. You actively promote the brand culture and brand values and lead by example.
Meet Your Future Team:
The APAC Commercial team ensures Arc’teryx sales across all regional channels, meeting customers where they shop. The Brand Marketing is the direct connection between the guest and the Arc’teryx brand through content and experience in the region. We work in lockstep with our global management team and brand marketing teams, and with our regional leadership. We ideate APAC Brand Marketing strategies in alignment the strategic business goals, to ultimately create experiences and tell stories that are regionally relevant, thought-provoking, and true to who we are, across all consumer touchpoints and business channels.
Equal Opportunity
Arc’teryx is committed to actively creating and fostering a culture of inclusivity where voices are heard, people are seen, and values are respected. We care about the uniqueness of our applicants, employees, and guests, and we do so in a safe space fueled by curiosity and acceptance.
Creating an inclusive workplace is connected to our core value Do Right while also having the added benefit of helping make our business better. We believe inclusion helps us to create a healthier, happier workplace, drive creativity and innovation, and reflect the communities where we operate.
All applicants, employees, and guests can expect equality of opportunity and fair treatment in alignment with our values.
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