Job Description

• Drive business growth across all target segments via acquisition and retention initiatives that hit business objectives and build brand loyalty

• Responsible for the end-to-end design and execution of strategic campaigns including concept ideation, media, go-to-market strategy, and budget planning

• React fast to mid-campaign performance and optimize in between campaign activities

• Analyse reporting and data across marketing campaigns, using data to drive better campaigns through a test and learn approach

• Work with key stakeholders and supporting functions (internal and external) to deliver high-quality work for creative, PR, events​,​ partnerships, etc.

Requirement:

• Proficiency in optimizing and executing SEM, PPC as well as Paid Ads, and Display Advertising

• Able to use consumer insights and human psychology to come up with and develop creative marketing tactics

• Proven ability to orchestrate large campaigns spanning numerous marketing channels

• Results and performance driven, preferring data to drive your everyday decisions

• Possess a hands-on mentality and an analytical and structured way of working

• Able to operate successfully in a lean, fast-paced organization to scale quickly

• Self-motivated with a focus to exceed set goals

• Comfortable adapting to new technologies

These are skills that are ‘nice-to-have’ and will make you stand-out in the job application:

• Highly adaptable and creative - critical as the marketing field is constantly evolving

• You have a natural impatience for the status quo and insist on looking for improvements

• You hate the phrase “the devil is in the details” because you think that’s where the fun is

• You excel at, and love working in a fast-paced, always-changing environment