At Nielsen, we are passionate about our work to power a better media future for all people by providing powerful insights that drive client decisions and deliver extraordinary results. Our talented, global workforce is dedicated to capturing audience engagement with content - wherever and whenever it’s consumed. Together, we are proudly rooted in our deep legacy as we stand at the forefront of the media revolution. When you join Nielsen, you will join a dynamic team committed to excellence, perseverance, and the ambition to make an impact together. We champion you, because when you succeed, we do too. We enable your best to power our future.
Scope of this role
The Lead Generation Manager will be part of the global Performance Marketing team who supports our commercial mid-market sales team in Poland, building a pipeline of qualified leads to meet commercial objectives. This role will deploy regional strategies to attract and engage potential clients and will activate leads through the sales funnel. Additionally, this role qualifies leads and nurtures them as they transition into the sales funnel.
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