At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at https://www.jnj.com

Job Function:

Digital Marketing

Job Sub Function:

Digital Engagement

Job Category:

Professional

All Job Posting Locations:

Warsaw, Masovian, Poland

Job Description:

Multichannel Marketing Specialist

Location.: Warsaw, Poland

Full time job

The role is responsible for supporting the execution of a multichannel strategy in alignment with the overall product strategy. He/She will act as a subject matter expert for technical aspects of JnJ digital channels and platforms usage. A “go to” person for knowledge and processes.

Essential duties and responsibilities:

• Management and administration of regional strategical channels like: Marketing Automation (SFMC), Approved Emails, Webinars, web portals ((JnJ Medical Cloud, JnJwithMe, Corporate website), eDetail, SMS campaigns, in line with MC and Product Strategy

• Close collaboration with MC Manager in executing EMEA and local initiatives

• Local Vendor management: onboarding, assets production coordination, budget governance

• Quality assurance and process flow maintenance with dedicated digital agency

• Digital multichannel content administration (JJMC, JJWM)

• Managing local Intranet site as a business admin

• Content update and newsletter campaigns set-up and development

• e-Events/webinars web mastering and technical logistics

• Digital analytics report preparation and custom dashboards development

• Technicalsupport in terms of digital activities

• Coordination of local DARM process (Digital Assets Risk Management)

Requirements (knowledge, education, skills):

• Education: University / Bachelor Degree or Equivalent, preferably in a relevant business-related discipline (eMarketing/
• Experienced in:  Multichannel / eMarketing (min.1 year), experience in online marketing with a proven track record in developing effective digital strategies and delivering successful online campaigns., 

Abilities/ Skills:

• Fluency in English language and excellent written English skills
• Multichannel analytics
• Flexibility, fast adaptation, openness and pro-activity
• Skilled in using different digitally related platforms e.g. google analytics, adwords, SFMC, SalesForce CRM, CMS, HTML (basic)
• Basic knowledge about streaming technologies

 

 

Required Skills:

 

 

Preferred Skills:

Analytical Reasoning, Communication, Cultural Competence, Customer Analytics, Customer Centricity, Customer Engagement, Digital Fluency, Digital Governance, Digital Marketing, Digital Transformation Coaching, Digital Trends, Digital Well-Being, Innovation, Problem Solving, Program Management, Project Schedule