DIGITAL MARKETING MANAGER
Reporting to the Assistant GM, Entertainment
Salary Range: $80K - $100K
ASM Global teams across the world are innate problem solvers and people who thrive on the excitement of developing events that create opportunity and connection. We are meticulous planners, innovative thinkers, relationship specialists and acutely experienced business leaders who love what they do.
At ASM Global/ Long Beach Convention & Entertainment Center, we love events, it's what we do. It's a part of our DNA and what drives us.
This role will involve:
- Working closely with department head (director) to develop and execute digital marketing strategies that align with the company’s overall marketing goals.
- Planning and executing social media campaigns and maintaining frequent and consistent engagement on all social media platforms including social media general content, social media advertised content (paid ads), social media influencer engagement plans.
- Planning and executing search engine optimization campaigns.
- Planning and executing search engine marketing campaigns.
- Managing website content development, updating and visitor experience, enhancement of website as required.
- Planning and executing email marketing campaigns.
- Planning and executing digital content marketing campaigns.
- Tracking and measuring the results of all digital marketing campaigns.
- Analyzing data and identifying trends to improve future digital marketing campaigns and activations.
Qualifications:
Bachelor's degree or equivalent experience (5 years) in communication, graphic design, digital marketing, marketing,, live entertainment, and/or business preferred.
Strong written and oral communication skills.
Organized with the ability to prioritize and strong time management skills.
Ability to multitask in a fast-paced environment.
Positive disposition with the ability to motivate staff to exceed guest expectations.
Flexible schedule, including weekends and holidays.
Working knowledge of Microsoft Office (Word and Excel) and other hospitality software.
Well-developed interpersonal skills with experience working with diverse clients, professionals, and staff members.
Proficiency with INDESIGN, PUBLISHER, POWERPOINT, VIDEOS-MAKING, AI, UX, DIGITAL BOARDS MS Word, MS Excel, MS PowerPoint.
Physical Demands:
The physical demands include moving around the facility, standing for long hours during events, and effective communication. Reasonable accommodations can be made for individuals with disabilities.
Note: The responsibilities listed are subject to change at any time due to reasonable accommodation or other reasons. This document does not imply that these are the only duties to be performed by the employee occupying this position.
ABOUT THE COMPANY
ASM Global is the world's leading producer of entertainment experiences. It is the global leader in venue and event strategy and management - delivering locally tailored solutions and cutting-edge technologies to maximize the guest experience. The company's elite venue network spans five continents, with a portfolio of more than 350 of the world's most prestigious arenas, stadiums, performing arts venues, and convention and exhibition centers, including Moscone Center San Francisco; ICC Sydney Australia; Olympia London; Shenzhen World China; and P&J Live in Aberdeen, U.K.
ASM Global has always had a bold vision to be a true employer of choice, great place to work and a company who provides long term careers and development opportunities.
ASM Global is an Equal Opportunity Employer and encourages Women, Minorities, Individuals with Disabilities, and protected Veterans to apply. We are a VEVRAA Federal Contractor.