Posted:
8/26/2024, 7:56:38 AM
Location(s):
Delaware, United States ⋅ Middletown, Delaware, United States
Experience Level(s):
Senior
Field(s):
Growth & Marketing
Workplace Type:
Remote
Distribution Marketing Director
Who we are
Corebridge Financial helps people make some of the most meaningful decisions they’re ever going to make. We help them plan and take action to protect the future they envision, and respond to some of life’s most difficult moments through the solutions and services we provide. We do this through our broad portfolio of life insurance, retirement and institutional products, offered through an extensive, multichannel distribution network. We provide solutions for a brighter future through our client centered service, breadth of product expertise, deep distribution relationships, and outstanding team of hardworking and passionate employees.
Get to know the business
Life and Retirement is a unique franchise that brings together a broad portfolio of life insurance, retirement and institutional products offered through an extensive, multichannel distribution network. It holds longstanding, leading market positions in many of the markets it serves in the U.S.
Overview of Position
The Marketing Director will serve a key role on the Distribution Marketing & Business Development Initiatives team managing a number of MarTech enabled campaigns, primarily our Seismic digital marketing platform, including serving as administrator and librarian of the curated marketing inventory of over one thousand pieces, and continually auditing expiry dates and specific client-approval status to ensure correct organization. This role will consult with the sales team on a 1:1 basis to help create new client-specific content for strategic sales initiatives and campaigns utilizing customized Digital Sales Rooms (DSRs). This role will develop and build Seismic digital sales rooms and then support the user base customizing these templates for targeted client campaigns.
This role will be responsible for the new marketing material development process, from conception, approvals and implementation, through to robust metrics reporting. In addition to supporting sales campaigns utilizing the Seismic platform, role will also support sales enablement programs across all distribution channels that may include sales presentations (PPT), emails, marketing material development and other communications.
Act as internal Champion for Seismic, educating internal stakeholders outside of sales on how Corebridge is using the MarTech Seismic platform to help drive sales in a new and exciting way.
This individual will also manage 200+ Seismic platform user licenses, perform ongoing group and 1:1 training as needed, as well as providing support for strategic sales partner campaigns. This position will work closely with internal business functions including Product Marketing teams, Compliance, Sales, Thought Leadership, IT and other internal partners.
Specifically, this individual will maintain strong relationship Ad Review Compliance, Legal, Corebridge Capital Services.
This role plays an instrumental part in helping Corebridge Financial develop and execute strategic marketing plans to meet annual sales, marketing & business goals.
Please Note: Preferred location is listed, but role can be open as fully remote for the right candidate.
Responsibilities:
What you need to know
What our employees like most about working for Corebridge Financial Life & Retirement
Benefit package includes
We are an Equal Opportunity Employer
Corebridge Financial, Inc., its subsidiaries and affiliates are committed to be an Equal Opportunity Employer and its policies and procedures reflect this commitment. We provide equal opportunity to all qualified individuals regardless of race, color, religion, age, gender, gender expression, national origin, veteran status, disability or any other legally protected categories such as sexual orientation. At Corebridge Financial, we believe that diversity and inclusion are critical to our future and our mission – creating a foundation for a creative workplace that leads to innovation, growth, and profitability. Through a wide variety of programs and initiatives, we invest in each employee, seeking to ensure that our people are not only respected as individuals, but also truly valued for their unique perspectives.
To learn more please visit: www.corebridgefinancial.com
Corebridge Financial is committed to working with and providing reasonable accommodations to job applicants and employees with physical or mental disabilities. If you believe you need a reasonable accommodation in order to search for a job opening or to complete any part of the application or hiring process, please send an email to [email protected]. Reasonable accommodations will be determined on a case-by-case basis.
Functional Area:
CM - CommunicationsEstimated Travel Percentage (%): Up to 25%Relocation Provided: NoAmerican General Life Insurance CompanyWebsite: https://corebridgefinancial.com/
Headquarter Location: Houston, Texas, United States
Employee Count: 10001+
Year Founded: 1957
IPO Status: Public
Last Funding Type: Post-IPO Secondary
Industries: Financial Services ⋅ Insurance ⋅ Life Insurance