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Job Type:

Employee

Duration in Months (for fixed-term jobs):

24

Job Family:

Student Recruitment

# of Open Positions:

1

Faculty/Service - Department:

Marketing and Business Development

Campus:

99 Bank

Union Affiliation:

SSUO

Date Posted:

septembre 16, 2024

Closing Date:

septembre 27, 2024

Note: Applications will be accepted until 11:59 PM on the day prior to the Posting End Date above

Hours per week:

35

Salary Grade:

SSUO Grade 10

Salary Range:

$77 637,00 - $98 070,00

Position purpose:
Reporting to the Manager, designs and implements recruitment strategies, as well as liaison and recruitment activities, for all of the faculty's graduate programs in order to maximize outreach and attract the very best students. Organizes and leads promotional campaigns, generates web content and develops communication plans to project a positive image of the faculty, promote its brand and increase its visibility.

In this role, your responsibilities will include:

• Liaison and Recruitment Activities: Develops and implements innovative recruitment strategies for all of the faculty’s graduate programs in order to attract students to the University and achieve the faculty’s recruitment objectives. Plans and coordinates visits with future students to promote programs, achievements and day-to-day activities of the faculty or University. Acts as a resource person for inquiries pertaining to program requirements and University services to increase the appeal of graduate programs for future students. Develops and maintains a network of alumni to maximize the faculty’s outreach and visibility.
• Event Promotion and Management: Organizes student recruitment and other special events in order to project a positive image of the faculty and/or University. Forms and chairs event planning committees, identifies elements and timelines, monitors and communicates progress. Develops event budgets and ensures that all activities are within budget limits. Designs and develops promotional material, and promotes events to target audiences to maximize outreach and participation.
• Web Content Management: Anticipates and meets ongoing operational needs by generating web content in accordance with web, official languages and accessibility standards, and with established policies. Develops and evaluates performance indicators for web usage and usability, and coordinates improvements to maximize the effectiveness of the web sites for the faculty.
• Marketing: Develops and implements marketing strategies for the faculty based on digital marketing best practices and trends. Collaborates with graphic designers and photography and printing professionals to produce marketing materials that promote the faculty to future students while ensuring compliance with design standards.
• Communications: Develops and implements an annual communications plan to support communications needs for various internal and external target audiences, contributing to the strategic plan and the faculty brand. Writes content for annual reports, news bulletins, brochures, speeches, web sites, social media and press releases and coordinates translation.
• Quality Assurance: Develops performance indicators and monitors performance by carrying out consultations and surveys in order to maximize the effectiveness of liaison and recruitment activities of the faculty. Analyzes results and makes improvements to optimize the use of recruitment and advertising tools.
• Trends and Needs Analysis: Conducts market research studies and analyzes the results to identify priorities and critical paths for all recruitment and liaison activities and to recommend new initiatives.
• Supervision: Supervises administrative support staff as needed and ensures that their work complies with established standards and directives.

What you will bring:

• Bachelor’s degree in marketing or a related field, or an equivalent combination of education and work experience
• Minimum five years of demonstrated experience in a similar role
• Master’s degree in a relevant field an asset
• Ability to develop marketing and digital communication strategies
• Knowledge of web accessibility guidelines and experience in applying them
• Knowledge of the Canadian university sector and its administrative structures
• Advanced knowledge of computer systems and software including graphic design and web applications, spreadsheets, databases, the internet and email
• Experience giving presentations to large groups in both official languages
• Experience planning and organizing events
• Project management experience
• Strong public relations, interpersonal and communication skills
• Strong organizational skills
• Ability and willingness to occasionally travel outside of the city for recruitment activities
• Ability and willingness to occasionally work outside of normal office hours
• Bilingualism – English and French (spoken and written)

#Li-MP1

#Li-Hybrid

Key Competencies at uOttawa:
Here are the required competencies for all or our employees at uOttawa: 

Planning: Organize in time a series of actions or events in order to realize an objective or a project. Plan and organize own work and priorities in regular daily activities.
Initiative: Demonstrate creativity and initiative to suggest improvements and encourage positive results. Is proactive and self-starting. Show availability and willingness to go above and beyond whenever it is possible.
Client Service Orientation: Help or serve others to meet their needs. This implies anticipating and identifying the needs of internal and external clients and finding solutions on how to meet them.
Teamwork and Cooperation: Cooperate and work well with other members of the team to reach common goal(s). Accept and give constructive feedback. Able to adjust own behaviour to reach the goals of the team.

The University of Ottawa embraces diversity and inclusion in the workplace. We are passionate about our people and committed to employment equity. We foster a culture of respect, teamwork and inclusion, where collaboration, innovation, and creativity fuel our quest for research and teaching excellence. While all qualified persons are invited to apply, we welcome applications from qualified Indigenous persons, racialized persons, persons with disabilities, women and LGBTQIA2S+ persons. The University is committed to creating and maintaining an accessible, barrier-free work environment. The University is also committed to working with applicants with disabilities requesting accommodation during the recruitment, assessment and selection processes. Applicants with disabilities may contact [email protected] to communicate the accommodation need. All qualified candidates are encouraged to apply; however, Canadians and permanent residents will be given priority.

Note: if this is a union position: The hiring process will be governed by the current collective agreement related to the union affiliation noted above; you can click here to find out more.

If this is a front-line position with responsibilities to interact with students, selected candidates must be rated at the Low Advanced proficiency level or higher for both oral comprehension and reading comprehension in their second official language. The rating is determined by a proficiency test designed by the Official Languages and Bilingualism Institute.

Prior to May 1, 2022, the University required all students, faculty, staff, and visitors (including contractors) to be fully vaccinated against Covid-19 as defined in Policy 129 – Covid-19 Vaccination. This policy was suspended effective May 1, 2022 but may be reinstated at any point in the future depending on public health guidelines and the recommendations of experts.