Marketing Optimization Specialist

Posted:
12/4/2024, 3:23:46 PM

Location(s):
Telangana, India ⋅ Hyderabad, Telangana, India

Experience Level(s):
Junior ⋅ Mid Level ⋅ Senior

Field(s):
Growth & Marketing

What is the Marketing Optimization group responsible for?

  • This team is responsible for ensuring completion of all assigned tasks in a timely manner, as well as ensuring maintenance of quality, accuracy, compliance, and timeliness of those respective tasks/materials.

  • Marketing Optimization team is the owner of a production request as it moves through the content production area, responsible for coordinating on-time delivery and ensuring that the requirements are properly defined and implemented. The Specialist communicates with global cross-functional teams to coordinate the end-to-end workflow related to content production; manages job stakeholder expectations and communications; and maintains a high level of service to various internal clients and production partners.  May be involved with both automated and manual production processes#ASSOCIATE

What are the ongoing responsibilities of a Marketing Optimization Specialist?

  • Supports a global service model that addresses the spectrum of product content requests from creating new marketing materials to updating existing marketing materials and customizing content for various business needs

  • Leads and participates in various department projects, identifies project objective, resources and barriers, and implements project strategies; ensures successful and timely completion

  • Manages the monthly and quarterly update production cycles to ensure our product content is presented to the market with updated and accurate data and messaging

  • Accountable for maintaining and continuously improving marketing materials ensuring the content contained within is accurate, timely, well-presented, and conveys a compelling story

  • Serves as a product content subject matter expert for all areas of the company

  • Ensures that all assigned materials have the proper compliance and regulatory requirements in place

  • Establish advanced knowledge of various asset classes and product vehicles offered by the firm

  • Completes ad-hoc or special projects as necessary. Coordinate projects, production schedules, etc.

  • Provides ongoing support to the department as needed

  • Executes projects to enhance department efficiency as needed

  • Responsible for fully implementing change requests to existing components, as well as new builds; serving as the overall Project Manager for each request they are assigned

  • Coordinates with global partners to deliver each request

  • Manages multiple jobs at any given time ensuring on schedule delivery of given output

  • Proofs and QA assembled content to ensure requirements have been implemented and deliver finished goods into content repository

  • Models expected behaviors, best practices and share knowledge

What ideal qualifications, skills and experience would help someone to be successful?

  • Fluent English

  • A high degree of organizational maturity, a talent for working collaboratively in a matrix-responsibility environment, and excellent time management and prioritization skills

  • Demonstrated ability to manage and deliver upon numerous projects on multiple platforms in a high volume, deadline driven environment

  • Strong attention to detail and thoroughness in communicating requirements, documenting discussions and outcomes, and proofing work 

  • Project management experience working in content production

Work Shift Timings - 2:00 PM – 11:00 PM IST