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Job Summary
Effectv’s day-to-day business, technology and data transformation, and growth strategy are all dependent on third party partners. Partners fuel each step in our prospect-to-pay cycle. They enable planning, activation, delivery, and billing of every campaign and therefore, every dollar of Effectv revenue.
The backbone of Effectv Partnerships is a clearly defined set of decision points and action items. Effectv Partnerships established and centralized a standard process for vetting, onboarding, and reviewing third party engagements. The team, led by the Senior Director of Partnerships, oversees the successful execution of every step and ensures that stakeholders from across Effectv and CA functions are engaged at the appropriate time.
Effectv’s partner portfolio consists of over 150 third party engagements spanning research & data, software maintenance & licenses, traffic & platform, outside services, demand side platforms, and cloud services. The Effectv Partnerships team, led by the Senior Director of Partnerships, oversees every one of these relationships: representing the needs of our business, safeguarding the privacy and security of our data and systems, and negotiating commercial terms that drive savings to our bottom line. About 40% of these engagements renew annually and provide an opportunity to revisit business needs and ensure tight alignment between our investments and our strategic priorities.
The Senior Director of Partnerships understands Effectv’s business, our value proposition in the marketplace, and our tech and product roadmap. They stay current on developments in the advertising industry and maintain a finger on the pulse of players in the ad tech and data ecosystem. The Senior Director is responsible for nurturing interpersonal relationships with senior executives from key partners and facilitating thought leadership discussions with the Effectv executive team at intermittent Strategic Partner Summit meetings. They bring a fresh perspective on how Effectv can achieve its business goals more efficiently and more effectively by partnering with third-parties that are leaders in their space.
Job Description
Core Responsibilities
- Develop and foster interpersonal relationships with business and technology executives within third-party companies. Attend industry events and partner engagements to stay current on trends in viewership, advertising, technology, and data. Host regular business reviews with strategic partners to understand and influence their product and technology roadmaps in service of Effectv business objectives.
- Oversee and manage the portfolio of 150+ third party partner engagements that underpin Effectv’s business and facilitate our strategic growth. Provide the organization with visibility into the products and services made available via partnerships, to maximize value derived from our agreements.
- Support business leadership as a thought partner, discussing near-term business needs and longer-term strategic objectives, and ways to meet them via partnerships. Host recurring information and alignment sessions with functional leadership across Effectv and Comcast Advertising. Ensure that commercial terms with partners support Comcast Advertising and Effectv business strategy and financial obligations.
- Collaborate with Effectv Procurement and Effectv business owners in renewing partner agreements and optimize the set of partners proactively and as opportunities arise. Negotiate commercial terms and where applicable, leverage broader Comcast NBCU partner relationships.
- Manage the end-to-end partner onboarding process by which engagements are initiated and activated. Provide the organization with clear guidance, engender trust and adherence to process, and proactively addressed opportunities to improve execution. Uphold compliance with Comcast third party security, data privacy and legal requirements.
- Consistently exercise independent judgment and discretion in matters of significance.
- Regular, consistent, and punctual attendance. Must be able to work nights and weekends, variable schedule(s), and overtime, as necessary.
- Other duties and responsibilities as assigned.
Employees at all levels are expected to:
- Understand our Operating Principles; make them the guidelines for how you do your job.
- Own the customer experience - think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.
- Know your stuff - be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences.
- Win as a team - make big things happen by working together and being open to new ideas.
- Be an active part of the Net Promoter System - a way of working that brings more employee and customer feedback into the company - by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.
- Drive results and growth.
- Respect and promote inclusion & diversity.
- Do what's right for each other, our customers, investors and our communities.
Disclaimer:
- This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications.
Skills
Business Strategies, Planning Ability, Strategic Initiative
We believe that benefits should connect you to the support you need when it matters most, and should help you care for those who matter most. That's why we provide an array of options, expert guidance and always-on tools that are personalized to meet the needs of your reality—to help support you physically, financially and emotionally through the big milestones and in your everyday life.
Please visit the benefits summary on our careers site for more details.
Education
Master's Degree
While possessing the stated degree is preferred, Comcast also may consider applicants who hold some combination of coursework and experience, or who have extensive related professional experience.
Certifications (if applicable)
Relative Work Experience
10 Years +
Comcast is proud to be an equal opportunity workplace. We will consider all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, genetic information, or any other basis protected by applicable law.