Channel Marketing Manager

Posted:
10/8/2024, 6:11:28 AM

Location(s):
Texas, United States ⋅ Austin, Texas, United States

Experience Level(s):
Mid Level ⋅ Senior

Field(s):
Growth & Marketing

Workplace Type:
Remote

Channel Marketing Manager

at SpyCloud (View all jobs)

Austin Texas, Remote

Austin TX, Remote

SpyCloud is on a mission to disrupt the cycle of cybercrime. As the leader in identity threat protection, our solutions thwart cyberattacks that originate from the use of stolen identity data, including account takeover, ransomware, and online fraud, and protect more than 4 billion accounts worldwide. We partner with leading security service and technology companies to deliver automated protection to market leaders in every industry and are seeking a Channel Marketing Manager to join the team and augment our ability, together with partners, to make a significant impact on the security of businesses worldwide.

About the Role:

Reporting to the Senior Director of Growth Marketing, the Channel Marketing Manager will play a pivotal role in driving the success of our channel partners across the US and Europe. This role will collaborate closely with Channel Sales Managers to develop and execute strategic marketing plans that generate new business opportunities through our partner network. The ideal candidate will have a strong understanding of the cybersecurity landscape, experience in channel marketing, and the ability to design and execute impactful programs that produce positive outcomes for both parties.

Responsibilities:

  • Partner Collaboration: Work closely with Channel Sales Managers across the US and Europe to support the execution of marketing programs that drive lead and pipeline generation.
  • Campaign Development: Develop and manage co-marketing campaigns and sales plays tailored to specific regions and partner needs.
  • Event Coordination: Plan and manage partner-focused events, including webinars, training sessions, and field activities to increase visibility and engagement.
  • Content: Collaborate internally to deliver localized and co-branded assets that support partners in educating their clients about SpyCloud.
  • Enablement: Assist in creating regular communications and enablement toolkits to empower partners with the resources they need to succeed, and administer the Channel Partner Portal.
  • Performance Analysis: Track and analyze the effectiveness of channel marketing initiatives, optimizing programs along the way.
  • Budget Management: Administer the channel marketing budget, ensuring all activities deliver the desired results.
  • Market Insight: Stay informed about industry trends, competitor activities, and partner developments to adapt marketing strategies as necessary.

About you:

  • You have established relationships with regional & national cyber security VARs and their marketing teams.
  • You have a wide breadth of experience with digital and offline channel marketing programs and the ability to measure their effectiveness.
  • You’re disciplined and organized, with solid project management skills, and able to meet competing deadlines.
  • You’re an activator, self-starter, and both strategic and tactical — able to operationalize good ideas.
  • You’re an excellent writer and clear communicator.
  • You are passionate, enthusiastic and see challenges as opportunities.
  • You embrace an entrepreneurial mindset, take calculated risks, and are known for speed and agility in your work.

Requirements:

  • 5+ years of experience in channel marketing in the cybersecurity or technology sector
  • Proven track record of developing successful channel marketing strategies that drive revenue growth
  • Experience working with international channel partners in Western Europe
  • Strong project management skills with the ability to manage multiple programs simultaneously
  • Experience with CRM, MAP and project management tools including Salesforce, Marketo, and Asana
  • Excellent communication and interpersonal skills to build strong relationships with internal teams and external partners
  • Analytical mindset to drive decisions and optimize campaigns
  • High degree of responsibility and follow-through

We are not currently sponsoring Visas for candidates.

Benefits + Perks

As a mission-driven organization we are committed to working alongside individuals who are equally passionate about preventing cybercrime regardless of what department they are in or role they may have. Being led by our core values in all business decisions, we absolutely lean into being united on this front and in doing so we also look to ensure all SpyCloud employees have the support and benefits they need to stay focused on the mission. In addition to our engaging workspace in South Austin, flexible and remote-friendly work options, and competitive salary package, we also offer our employees a comprehensive benefits package that includes: 

401(k)

Health, Vision and Dental Insurance

Generous PTO Plan

In-office meals provided

About SpyCloud

SpyCloud transforms recaptured darknet data to protect businesses from cyberattacks. Its products operationalize Cybercrime Analytics (C2A) to produce actionable insights that allow enterprises to proactively prevent ransomware and account takeover, protect their business from consumer fraud losses, and investigate cybercrime incidents. Its unique data from breaches, malware-infected devices, and other underground sources also powers many popular dark web monitoring and identity theft protection offerings. SpyCloud customers include half of the ten largest global enterprises, mid-size companies, and government agencies around the world. Headquartered in Austin, TX, SpyCloud is home to nearly 200 cybersecurity experts whose mission is to make the internet a safer place.

Who We Are

SpyCloud is a place for innovative, collaborative and problem-solvers to thrive. Individually we’re amazing but together, we’re unstoppable. We celebrate diversity and various perspectives and aim to create an inclusive and supportive environment for all. We are proud to be an Equal Employment Opportunity and Affirmative Action “at will” employer of choice. All aspects of employment decisions will be based on merit, performance, and business needs. We do not discriminate on the basis of any status protected under federal, state, or local law. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics. Women, minorities, individuals with disabilities and protected veterans are encouraged to apply.  SpyCloud complies with applicable state and local laws governing nondiscrimination in employment. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training. 

SpyCloud expressly prohibits any form of workplace harassment. Improper interference with the ability of SpyCloud's employees to perform their job duties may result in discipline up to and including discharge.

SpyCloud shares the right to work and participates in the E-Verify program in all locations.

If you need assistance or accommodation due to a disability, you may contact us.

Our culture is something really special. We’re all driven to disrupt the cybercriminal economy as we keep customer accounts safe from compromise. We support a truly worthy and serious mission, but we have fun doing it together. If you are driven, inventive, and collaborative, you’ll fit right in.

SpyCloud’s Recruitment Policy: We will never ask an applicant for sensitive or personal financial information during the recruitment process. We advise all applicants seeking employment with SpyCloud to review available information on recruitment fraud. Anyone who suspects that they have been contacted by someone falsely representing SpyCloud should email [email protected].

SpyCloud is not sponsoring visas at this time.

Learn more and apply: https://spycloud.com/company/careers/