Digital Marketing Coordinator

Posted:
10/24/2024, 5:00:00 PM

Location(s):
Guatemala Department, Guatemala ⋅ Guatemala City, Guatemala Department, Guatemala

Experience Level(s):
Junior ⋅ Mid Level ⋅ Senior

Field(s):
Growth & Marketing

Develop and implement plans and activities related to the (marketing) communication of brands and products, so as to meet the preconditions set by clients and goals related to the form of communication, marketing impact, schedule and costs.
The job exist in OpCo’s where a substantial part of the product portfolio is accompanied by a well-defined marketing communication program. Usually, this program is developed by the Commercial Manager or the Marketing Manager of the OpCo as part of the marketing and sales strategy of the OpCo. Job holder takes care of the operational roll-out of the marcom program.

Job Description:

Develop proposals / approaches of the (commercial) communication or promotion of brands and products, on the basis of the established communication strategy and communication annual plans, or according to the briefing and action memos from clients, so that the marketing communication is arranged according to defined principles and requirements.

· take note of the views of clients about their product / products

· discussing principles, requirements, wishes and introducing ideas about forms of communication (eg leaflets, brochures, events)

· drafting and discussing draft communications plan, for approval by the client and / or the department management.

Ensure the implementation of approved communication plans into action plans, communication products and events, and for the realization thereof according to the established communication framework.

· coordinating assignments: establish planning, action memos, "briefing" external agencies / photographers, developing product leaflets and brochures, editing and translation of texts (1 foreign language)

· evaluate / test the designs/proposals according to procedure

· monitoring schedules and costs, identifying and solving problems

· transfer of the designs/proposals to clients

Ensure the realization / publication of business and/or personnel magazines and commercial communications, such that the desired communication is realized according to plan. 

· organizing and attending editorial meetings

· managing text and design agencies and photographers

· take care of the editing on text and photographs

· prepare and monitor procedures, schedules and deadlines

Our organisation:

Trouw Nutrition is the global leader in innovative feed specialties, premixes and nutritional services for the animal nutrition industry. Trouw Nutrition provides species-specific nutritional solutions consisting of feed concepts, products and nutritional know-how. The unique combination of products, models and services Trouw Nutrition offers, boosts productivity and supports animal health through all life stages, contributing to our customers' peace of mind. Trouw Nutrition's nutrition solutions have met the need of farmers and home-mixers, feed producers, integrators and distributors. Trouw Nutrition has locations in 25 countries and around 5000 employees.  Our mission is Feeding the Future.

Equal Opportunity Employer: 

Trouw Nutrition is an equal opportunity employer; applicants are considered for all roles without regard to race, color, religious creed, sex, national origin, citizenship status, age, physical or mental disability, sexual orientation, marital, parental, military status or any other status protected by applicable local law. Please advise us at any point during the recruitment and selection process if you require accommodation. Trouw Nutrition is committed to compliance with all applicable legislation, including providing accommodation for applicants with disabilities.