Senior Marketing Technology & Automation Specialist

Company:

The Boeing Company

Job ID:

00000436146

Date Posted:

2024-08-22

Location:

USA - Dallas, TX, USA - Seattle, WA

Job Description Qualifications:

We are seeking a highly skilled and motivated Senior Marketing Technology & Automation Specialist (level 4 or 5) to join our dynamic team. In this role, you will drive strategic growth initiatives and optimize operational processes to achieve our business objectives. The ideal candidate is a results-oriented leader with a robust background in marketing technology, operations management, data analysis, and project management. This position will be instrumental in driving automation and operational efficiency in the development and execution of full-funnel marketing campaigns, leveraging both new and existing technologies to accelerate growth within our Boeing Global Services business. Expertise in marketing technology, demand generation, account-based marketing (ABM), lead management, digital marketing, and revenue attribution is essential.

Position Responsibilities:

• Lead the execution of digital marketing initiatives, including campaign architecture, lead management, target list creation, and segmentation.
• Collaborate with key stakeholders to align growth strategies with marketing infrastructure and technology configuration.
• Oversee the management of tagging, tracking, and lead flow for global campaigns to ensure accuracy and effectiveness.
• Optimize operational processes to drive efficiency, effectiveness, and alignment with business objectives.
• Own and maintain the marketing database, ensuring data integrity and accessibility.
• Foster a culture of operational excellence within the team, building strong operational discipline and best practices.

This position has been identified as a virtual opportunity and does not require applicants to live in the primary locations listed.

Employer will not sponsor applicants for employment visa status.

Basic Qualifications (Required Skills/Experience):

• 5+ years of experience in B2B marketing and demand generation, preferably in the manufacturing or after-market services industry, with a proven track record of driving measurable results.
• Strong understanding of lead nurturing, lead progression, lead scoring, and sales follow-up processes.
• Demonstrated experience in building targeted, complex, multi-channel campaigns that drive significant pipeline growth.
• Proficiency in data analysis tools and methodologies to measure, analyze, and optimize campaign performance.
• Proven ability to lead and inspire cross-functional teams to achieve ambitious goals in a fast-paced environment.
• Strategic mindset with the ability to develop and execute sophisticated digital marketing strategies that drive business growth.
• Excellent collaboration and communication skills, with the ability to work effectively across teams and influence stakeholders at all levels.

Preferred Qualifications (Desired Skills/Experience):

Expertise in marketing technology platforms, including Salesforce Marketing Cloud, Salesforce CRM, 6sense, Adobe Analytics, and Adobe Target.

Typical Education/ Experience:

Education/experience typically acquired through advanced technical education (e.g. Bachelor) and typically 9 or more years' related work experience or an equivalent combination of technical education and experience (e.g. PhD+4 years' related work experience, Master+7 years' related work experience, 13 years' related work experience, etc.).

Relocation:

This position is located in a location that does not offer relocation.  Candidates must live in the immediate area or relocate at their own expense.

Drug Free Workplace:

Boeing is a Drug Free Workplace where post offer applicants and employees are subject to testing for marijuana, cocaine, opioids, amphetamines, PCP, and alcohol when criteria is met as outlined in our policies. 

Shift: 1

At Boeing, we strive to deliver a Total Rewards package that will attract, engage and retain the top talent.  Elements of the Total Rewards package include competitive base pay and variable compensation opportunities. 

The Boeing Company also provides eligible employees with an opportunity to enroll in a variety of benefit programs, generally including health insurance, flexible spending accounts, health savings accounts, retirement savings plans, life and disability insurance programs, and a number of programs that provide for both paid and unpaid time away from work. 

The specific programs and options available to any given employee may vary depending on eligibility factors such as geographic location, date of hire, and the applicability of collective bargaining agreements.

Please note that the information shown below is a general guideline only.  Pay is based upon candidate experience and qualifications, as well as market and business considerations.

Average Pay Summary: Level 4: $107,950 - $169,050

                                           Level 5: $130,050 - $203,550

This position will be accepting applications through August 29th, 2024.

Boeing is the world's largest aerospace company and leading manufacturer of commercial airplanes and defense, space and security systems. We are engineers and technicians. Skilled scientists and thinkers. Bold innovators and dreamers. Join us, and you can build something better for yourself, for our customers and for the world.

Relocation:

No relocation available

Export Control Requirement:

Not an export control position

Safety Sensitive:

This is not a safety sensitive position

Contingent Upon Award Program

This position is not contingent upon program award

Experience Level:

Individual Contributor - 4

Job Type:

Regular

Job Code:

KASSI4 (K26)

Equal Employment Opportunity:

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Boeing is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, religion, national origin, gender, sexual orientation, gender identity, age, physical or mental disability, genetic factors, military/veteran status or other characteristics protected by law.

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