Campaign Operations

Posted:
8/28/2024, 2:11:21 AM

Experience Level(s):
Junior ⋅ Mid Level ⋅ Senior

Field(s):
Operations & Logistics

Workplace Type:
Remote

Open Source has taken over the world of software development; however, the largest trade-off still persists: security. Companies spend an enormous amount of time and resources patching and fortifying open source software in order to ship with confidence & compliance. 

Founded by the industry's leading experts on open source software, security and cloud native development, Chainguard has built the largest library of open source software that is secure by default. Customers including Snowflake, Canva, and HPE rely on Chainguard to build securely with open source software across the organization.

Chainguard is the safe source for open source.

About Us

We live and breathe our company values:

We are customer obsessed - Our true advantage is the strength of our relationships with customers through collaboration, empathy, and responsiveness.  We establish trust as we educate, advocate, and listen to their needs.  Our focus is on delivering solutions to our customers that create value and make their lives better. 

We have a bias for intentional action - We’re a start-up and we need to move fast. However we need to move fast through intentional action to make sure we’re able to deliver quickly and efficiently on what is most impactful to our collective success.  We prioritize, plan, try things, and fail fast.  We think about how what we do impacts other teams and communicate our progress - owning the whole solution from start to finish. If we move fast enough, we can make two or three mistakes, learn, and correct them before competitors even make their first decision.

We don’t take ourselves too seriously (but we do serious work) - Though we are solving an important problem which takes focus and a degree of seriousness, we don’t take ourselves too seriously while we do.  We laugh, have fun, embrace uniqueness, and enjoy the journey. Together.

We trust each other and assume good intentions - We hire great team members and trust them to do their work. We’re transparent with data, news, and decisions - positive or negative - to empower team members to make well informed decisions. Showing up for each other fully means we celebrate each other’s accomplishments as well as give compassionate direct feedback when needed.  We always default to assuming good intentions.

The role, in a nutshell:

Who are you:

If you are a detail-oriented marketer with a passion for marketing technology, data, and process optimization, join us in driving our growth as Campaign Operations Specialist!

 


What will you do:

As an integral part of the GTM Operations Team, this person will partner closely with operations and our GTM Operations team. You will design, create, execute, and manage all aspects of marketing campaigns through our marketing automation platform (Hubspot).  This includes partnering with demand generation and executing campaigns, emails, landing pages, optimizing segmentation, as well as associated workflows.  This person will become one of the company’s marketing automation “Super Users”, maintaining, evolving and driving best practices. Additionally, you’ll be responsible for maintaining the health of our marketing database, aligns to all global compliance standards, and ensuring seamless follow-up on leads generated from our campaigns through timely lead routing.

 

What makes you successful:

You will be successful in this role if you are comfortable with cross collaboration with multiple stakeholders. You will have worked extensively with Salesforce, Hubspot and other marketing technologies. 



Responsibilities:

  • Work with Growth Marketing to design and implement GTM campaigns to accelerate full-funnel efforts and increase lead conversion.
  • Own campaign program enablement, execution, and support through our Marketing Automation system, Hubspot, including workflows, emails, landing pages, and list imports.
  • Manage end-to-end email campaign production and execution in collaboration with the Growth Marketing team, including planning and strategy, list segmentation, set-up, testing, execution, reporting and optimization in HubSpot & Salesforce.
  • Create scalable processes that ensure best practices in campaign setup, conversion, nurturing, and database management.
  • Assist marketers in making data driven decisions using reporting and analytics to improve and report on campaign performance
  • Maintain database hygiene, perform data migrations, and create segments.
  • Ensure compliance with privacy and communication regulations.
  • Assist with the management of the full marketing tech stack.
  • Collaborate with demand generation, content marketing, web marketing, sales operations, and IT teams to ensure our marketing tools are meeting their needs and the lead flow process is executed flawlessly.

What we're looking for:

  • 2+ years of relevant experience in Marketing Operations
  • Required experience: MAP tool (Hubspot required, certification preferred), ABM tool (6Sense preferred), Web analytics (Google Analytics (GA4), Google Tag Manager, Google Search Console), webinar platform (Goldcast) and Salesforce (SFDC).
  • Nice to have: Clearbit, Contentful, LeanData, Monday.com, Mutiny, Outreach Reachdesk, SEMrush
  • GDPR/CAN-SPAM/CCPA familiarity
  • Familiarity with HTML/CSS preferred
  • Strong troubleshooting and analytical abilities
  • Strong understanding of marketing processes including campaign execution, Q&A testing, and conversion measurement
  • Strong project management, planning, and organization skills
  • Strong data analytics skills
  • Startup experience strongly preferred

A few of the benefits we offer (for our full time employees):

  • Equity/stock options
  • Unlimited PTO
  • Remote work with flexible coworking and team meetup opportunities
  • Home office and internet stipend
  • 100% health/dental/vision insurance coverage for you and your family

If your experience is close but doesn’t fulfill all requirements, please apply. Chainguard is on a mission to build the best team. To achieve our goal, we are focused on hiring “Guardians'' with unique backgrounds, perspectives, and experiences.

Chainguard is an equal opportunity employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law.

For US based roles - Chainguard participates in E-Verify and will provide the federal government with employee Form I-9 Information to confirm authorization to work in the U.S. Chainguard, Inc. only uses E-Verify once a candidate has accepted a job offer and completed the Form I-9. If E-Verify cannot confirm that an employee is authorized to work, Chainguard, Inc. will give the employee written instructions and an opportunity to contact the Department of Homeland Security (DHS) or Social Security Administration (SSA) so the employee can begin to resolve the issue before any adverse employment action is taken. For more information about your right to work, please see the Notice of Right to Work.

By submitting your application, you acknowledge that Chainguard will process your personal data in accordance with Chainguard’s Privacy Policy.