Associate Brand Manager/Sr. Associate Brand Manager (Orajel Kids)

Posted:
10/9/2024, 7:58:25 AM

Location(s):
New Jersey, United States ⋅ Ewing Township, New Jersey, United States

Experience Level(s):
Senior

Field(s):
Growth & Marketing

A collective energy and ambition. A place where you can make a real difference.


We’re a company that genuinely cares about our people, our products, our consumers and the environment.


Our unique, informal culture champions courage, determination and collaboration. Knowing we have an open and supportive team means each of us has the freedom to take responsibility and ownership. We have a shared passion to work hard, innovate and push boundaries.

United by the belief that when we strive for growth, anything is possible. While we might not be the largest company in our industry, we believe we can have the biggest impact because: Together We Have the Power to Win.

Job location: Hybrid (Ewing, NJ / Home Office)

Assist leading projects for a Strategic Business Unit (SBU) contributing to achievement of annual organic growth targets. This role provides exciting opportunity to work on a culturally relevant brand that is undergoing a major transformation.

Role Accountabilities and Responsibilities:

  • Assist in the execution of the brand’s integrated marketing plan, ensuring consistency with brand strategy and brand communication plan.

  • Work with the SBM and Licensing Director to support the relationships with Licensors, develop partnerships with licensees, and report on business reults. Be accountable for the execution of specific Orajel Kids brand activities (e.g. consumer and trade promotion activities, social media, Cause Marketing, Event Marketing, Artwork, MSE Management, etc.).

  • Lead operations in the launch of new products, product upgrades, and new packaging alongside a cross-functional team.

  • Assist in developing brand strategies to drive brand growth in a growing category.

  • Co-Lead the day-to-day operational activities, including forecasting, monthly health of business reporting, and brand financial plans with Sr. ABM on Orajel Adult.

  • Assist in developing presentations internally and externally to customers across all classes of trade.

  • Develop in-depth understanding and become a “Category Expert” with a strong understanding of the competitive environment in which our brands compete.

Education and Experience:

  • BA/BS required; MBA strongly preferred.

  • 2-4 years in Marketing (CPG, OTC, Cosmetics).

  • Excellent analytical skills and experience with category analysis and forecasting.

  • Familiarity with common consumer marketing research tools and techniques such as Nielsen or IRI data.

  • Strong project management skills and communication skills (written, verbal, presentation, and interpersonal).

  • Problem solving/ solution-oriented mindset.

#LI-Hybrid
 

Church & Dwight is proud to be an Equal Opportunity Employer/Veterans/Individuals with Disabilities.

For more information on our company, our brands and our culture visit us at http://www.churchdwight.com/

Church & Dwight Co. Inc

Website: https://churchdwight.com/

Headquarter Location: Trenton, New Jersey, United States

Employee Count: 5001-10000

Year Founded: 1846

IPO Status: Public

Industries: Cleaning Products ⋅ Consumer ⋅ Consumer Goods ⋅ Home Services ⋅ Manufacturing ⋅ Personal Care and Hygiene