Our world is transforming, and PTC is leading the way. Our software brings the physical and digital worlds together, enabling companies to improve operations, create better products, and empower people in all aspects of their business. 

Our people make all the difference in our success. Today, we are a global team of nearly 7,000 and our main objective is to create opportunities for our team members to explore, learn, and grow – all while seeing their ideas come to life and celebrating the differences that make us who we are and the work we do possible.  

Job Description

PTC is seeking a dynamic Field Marketing Specialist to drive partner engagement and revenue growth through strategic channel marketing initiatives. This role is responsible for setting sales goals, developing and executing partner marketing programs, and supporting a wide range of activities—from trade shows and digital campaigns to product launches and sales training. The ideal candidate will have a strong understanding of channel ecosystems, excellent communication skills, and a proven ability to manage budgets and optimize marketing performance.

Responsibilities

• Set sales goals and develop channel marketing programs to achieve these goals.
• Develop positive working relationship with channel partners to generate revenue.
• Assist partners in the execution of channel marketing programs to increase product sales within customer base.
• Support partner marketing activities including trade shows, online advertising, campaigns, and emails to develop brand awareness.
• Keep partners up to date with the new products and enhancements.
• Prepare marketing collaterals and newsletters for partners.
• Monitor and manage expenses within allotted marketing budget.
• Assist in continuously improving and optimizing channel marketing programs.
• Plan and organize product launch event, sales training, and other marketing events for partners and customers.
• Monitor and evaluate the effectiveness of channel marketing program.

Education & Experience:

• Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.
• 3+ years of experience in channel marketing, partner marketing, or a similar role within a B2B environment.
• Proven track record of developing and executing successful channel marketing programs.

Skills & Competencies:

• Strong understanding of channel sales strategies and partner ecosystems.
• Excellent communication and interpersonal skills to build and maintain positive relationships with partners.
• Proficiency in marketing tools and platforms (e.g., CRM, email marketing, digital advertising, event management).
• Ability to create compelling marketing collateral and content tailored to partner needs.
• Strong project management skills with the ability to manage multiple initiatives simultaneously.
• Analytical mindset with the ability to evaluate program effectiveness and optimize accordingly.
• Budget management experience and ability to track and report on marketing spend.

Preferred Qualifications:

• Experience organizing and executing partner events, product launches, and sales training.
• Familiarity with co-marketing and MDF (Market Development Funds) programs.
• Knowledge of the industry or product category relevant to the company’s offerings.

Life at PTC is about more than working with today’s most cutting-edge technologies to transform the physical world. It’s about showing up as you are and working alongside some of today’s most talented industry leaders to transform the world around you. 

If you share our passion for problem-solving through innovation, you’ll likely become just as passionate about the PTC experience as we are. Are you ready to explore your next career move with us?

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