Marketing & Lead Generation Senior Associate - IR & Communication

Posted:
8/5/2024, 5:00:00 PM

Location(s):
Amsterdam, North Holland, Netherlands ⋅ Rotterdam, South Holland, Netherlands ⋅ South Holland, Netherlands ⋅ North Holland, Netherlands

Experience Level(s):
Senior

Field(s):
Growth & Marketing

Euronext Corporate Services

Euronext Corporate Services, is at the core of Euronext’s Growth for Impact 2024 strategy. It has delivered €41m of revenue in 2022 and a growth over +23% CAGR between 2017 and 2022, being one of the most important growth engine of the Group. The team is composed of over 170 professionals across Europe. They help listed companies make the most effective use of capital markets, and support private and public organisations run more efficiently.

Euronext Corporate Services already serves more than 4,500+ clients including over 1000 listed companies, private companies, advisors and public organisations. Clients are located across all Euronext markets (Belgium, France, Italy, Ireland, Netherlands, Norway Portugal,) but also beyond (e.g. UK, Germany, Sweden, Denmark, Finland, Spain).

This unique and comprehensive value proposition is articulated around four main pillars:

  • Governance: our board portal solution “iBabs” helps organisations to secure, organize and run board meetings more efficiently (save time preparing agendas and board packs, collaborate easily with annotations, voting, meeting summaries).
  • Communication: we are the market leader in webinars and webcasts services for financial results, internal communication, marketing and external communication with our solution Company Webcast. We help our clients to increase their visibility, engagement and international coverage. We also provide flexible and customized market data components for Investor Relations websites of listed companies.
  • Compliance: our ComplyLog products helps companies simplify their EU regulatory duties, speed up workflows and ensure compliance by automating the management of inside information and insider lists for both issuers and their professional advisors ensuring compliance with the European Market Abuse Regulation (MAR).
  • Investor Relations: our advisory team provides high-touch advisory, ESG advisory, market intelligence and decision making analytics for listed companies willing to be more active on capital markets. Our IR.Manager tool provides a complete and intuitive IR management and targeting platform for corporate IR teams to professionalize the workflow and engagement.

Euronext Corporate Services is a fully integrated division of Euronext, including all the resources to pursue its business activities: Revenue, Growth Marketing, Product & Innovation, Technology & Operations, Client Excellence and Transformation. It also relies on Euronext support functions to accompany its growth.

Summary of the role

We are seeking a passionate and skilled Marketing and Lead Generation Senior Associate with proven knowledge on Investor relations and communication topics to join our growing team.

In this role, you will work closely with the Marketing & Partnership Manager to develop and execute targeted marketing campaigns that resonate with an audience of Investor relations and Communication specialists. Your primary focus will be on attracting and converting potential prospects, leveraging your expertise to drive impactful results in terms of lead generation, event management, content creation, go to market strategy building & execution, campaign monitoring…

Key responsibilities

  • Collaborate with the Marketing & Partnerships Manager to develop and execute targeted marketing plans that align with our objectives and target audience.
  • Support the implementation of digital marketing initiatives, including managing email campaigns, social media channels, website updates, and basic SEO activities.
  • Work closely with designers and content creators to develop engaging marketing materials, such as brochures, presentations, and promotional content.
  • Build, Monitor and analyse the performance of lead generation campaigns on platforms such as LinkedIn and Google Ads, tracking key metrics and providing insights for optimization.
  • Stay informed about the latest industry trends and best practices in lead generation and marketing, suggesting innovative ideas to enhance our strategies.
  • Coordinate and communicate effectively with cross-functional teams, including sales and product, to ensure alignment and maximise campaign effectiveness.
  • Assist in creating customer-centric sales enablement content, including testimonials, case studies, and reviews, to support the sales team.
  • Ensure all marketing materials adhere to our brand guidelines and maintain consistency across various platforms and campaigns.
  • Provide support in organizing and promoting corporate events, webinars, and other marketing initiatives as needed.

Work closely with webmasters on enhancing Company Webcast website and Euronext Corporate Services especially for the IR & Communication content/ product pages/ blogs

Bachelor's degree in marketing, sustainability, business, finance or a related field. (Bac + 5)

Minimum of 4 years' experience demonstrating a strong interest in software SaaS products, investor relations, Communication topics and capital markets. Previous experience in relevant B2B or B2C environments would be highly beneficial.

Profile

  • Strong problem solving and analytical skills, including proficiency in Excel.
  • Strong written and verbal communication skills.
  • Fluent in Dutch & English (Italian or French is a plus).
  • Strong project management and coordination abilities.
  • Business-driven, results oriented and proactive mindset.
  • Flexibility and ability to adapt in a fast growing and changing environment. 
  • Demonstrated teamwork capabilities and ability to interact with different stakeholders.

We provide

  • Career opportunities
  • Be part of an ambitious growth project, backed by the leading pan-European stock exchange
  • Contribute to major development projects of Euronext Corporate Services

Get to know more about Euronext

Euronext is the leading pan-European market infrastructure, shaping capital markets for future generations. Its mission is to connect European economies to global capital markets, to accelerate innovation and sustainable growth. Euronext is located in 18 countries across Europe, US and Asia, with regulated exchanges in Belgium, France, Ireland, Italy, the Netherlands, Norway and Portugal. The group has expanded organically and externally, with a revenue growing from €458 million in 2014 to €1.5 billion in 2022, with 2,200 employees and 55 nationalities.

With close to 1,900 listed issuers and around €6.5 trillion in market capitalisation as of end June 2023, it has an unmatched blue-chip franchise and a strong diverse domestic and international client base, as well as a large Tech companies community, Euronext Tech Leaders. Euronext closely accompanies corporates thanks to its pre-IPO programmes and a full suite of innovative corporate services. Euronext operates regulated and transparent equity and derivatives markets, one of Europe’s leading electronic fixed income trading markets and is the largest center for debt and funds listings in the world. Its total product offering includes Equities, FX, Exchange Traded Funds, Warrants & Certificates, Bonds, Power, Derivatives, Commodities, Advanced Data Services and Indices.

The Group provides a European multi-asset clearing house through Euronext Clearing, and custody and settlement services through Euronext Securities central securities depositories in Denmark, Italy, Norway and Portugal. Euronext also leverages its expertise in running markets by providing technology, corporate and data services to third parties.

Euronext is engaged in an ambitious ESG policy, translated into its “Fit for 1.5°” commitment to net zero, supported by SBTI approved targets.

Euronext Values

Unity

•        We respect and value the people we work with

•        We are unified through a common purpose

•        We embrace diversity and strive for inclusion

Integrity

•        We value transparency, communicate honestly and share information openly

•        We act with integrity in everything we do

•        We don’t hide our mistakes, and we learn from them

Agility

•        We act with a sense of urgency and decisiveness

•        We are adaptable, responsive and embrace change

•        We take smart risks

Energy

•        We are positively driven to make a difference and challenge the status quo

•        We focus on and encourage personal leadership

•        We motivate each other with our ambition

Accountability

•           We deliver maximum value to our customers and stakeholders

•           We take ownership and are accountable for the outcome

•           We reward and celebrate performance

We are proud to be an equal opportunity employer. We do not discriminate against individuals on the basis of race, gender, age, citizenship, religion, sexual orientation, gender identity or expression, disability, or any other legally protected factor. We value the unique talents of all our people, who come from diverse backgrounds with different personal experiences and points of view and we are committed to providing an environment of mutual respect.

Additional Information

This job description is only describing the main activities within a certain role and is not exhaustive. It does not prevent to add more tasks, projects.