We are seeking a highly skilled and experienced media and people leader to join our client's fast-growing and fast-paced organization as the Senior Manager, Integrated Media. As the Senior Manager, Integrated Media, you will be responsible for leading and coaching a team of channel subject matter experts across an array of paid and owned marketing channels to bring our national brand plans to life in both the US and Canada. You will champion the channel strategy, learning agenda and ways of working for channels such as programmatic media, paid social, search, website and CRM. You and your team will work cross-functionally with the brand team and internal and external agency partners to deliver growth-oriented, excitement-driving and results focused media and digital marketing plans and tactics and deliver their execution with excellence. You will build a culture and operating rhythm of continuous improvement and brand plan optimization based on consumer receptivity and business results. You will galvanize energy and focus across our relationships with external media, digital marketing and MarTech partners and vendors, leading them to deliver best-in-class ideas and execution. This role requires a strong data-driven strategic and growth-oriented mindset, with a robust understanding of the media and digital marketing landscape, and the learning agility to thrive, develop a team and deliver business results in a dynamic environment.