Career Area:

Sales

Job Description:

Your Work Shapes the World at Caterpillar Inc.

When you join Caterpillar, you're joining a global team who cares not just about the work we do – but also about each other.  We are the makers, problem solvers, and future world builders who are creating stronger, more sustainable communities. We don't just talk about progress and innovation here – we make it happen, with our customers, where we work and live. Together, we are building a better world, so we can all enjoy living in it.

Job Summary:

The Marketing Consultant role for the Cat Financial China Region is a key support service role for the sales team to execute the go-to-market (GTM) strategies in conjunction with Cat Inc. business partners and dealers. Primary activities include the development and communication of merchandising programs, reporting and data analytics for sales, pricing, and competitive intelligence. The Marketing Consultant works on strategic initiatives including the deployment of regional projects critical to develop and grow the business.

What you will do:

• Develop and review financing merchandising programs and campaigns with our Cat Inc. partners to drive equipment and aftermarket sales.
• Gather, analyze and communicate competitive intelligence to enable business partners to make informed decision for commercial strategies
• Deliver detailed reporting and analysis of PODD, New Business Volume (NBV), pricing, PINS, EPP, and other key performance indicators (KPIs) metrics
• Develop and provide financial merchandising training to Sales team, Cat Inc. partners and dealers.
• Serve as Line Unit subject matter expert for equipment Sales Excellence framework and execution with the sales team
• Sales variance claim with GMP and execute refunding process with dealers or MBD as needed. 
• Manage Dealer Rewards Program and Dealer & BU Satisfaction Survey
• Lead or facilitate regional projects in line with global initiatives

Education Requirement:

• Bachelor’s degree in finance or related area
• Fluent English

What Skills You Will Have:

Effective Communications:

• Delivers helpful feedback that focuses on behaviors without offending the recipient.
• Listens to feedback without defensiveness and uses it for own communication effectiveness.
• Makes oral presentations and writes reports needed for own work.
• Avoids technical jargon when inappropriate.
• Looks for and considers non-verbal cues from individuals and groups.

 Relationship Management:

• Provides prompt and effective responses to client requests and interactions.
• Monitors client satisfaction levels on a regular basis.
• Alerts own team to problems in client satisfaction.
• Differentiates the roles and responsibilities in a business relationship.
• Works with clients to address critical issues and resolve major problems.

Decision Making and Critical Thinking:

• Applies an assigned technique for critical thinking in a decision-making process.
• Identifies, obtains, and organizes relevant data and ideas.
• Participates in documenting data, ideas, players, stakeholders, and processes.
• Recognizes, clarifies, and prioritizes concerns.
• Assists in assessing risks, benefits and consideration of alternatives.

Customer Focus:

• Communicates the importance of customer needs/expectations and commits to resolving them.
• Researches and verifies customer needs and expectations.
• Solicits customer satisfaction feedback and acts on improvement opportunities.
• Helps link organizational objectives to customer needs and expectations.
• Meets regularly with customers to understand their wants, needs and expectations.

About Caterpillar

Caterpillar Inc. is the world’s leading manufacturer of construction and mining equipment, off-highway diesel and natural gas engines, industrial gas turbines and diesel-electric locomotives. For nearly 100 years, we’ve been helping customers build a better, more sustainable world and are committed and contributing to a reduced-carbon future. Our innovative products and services, backed by our global dealer network, provide exceptional value that helps customers succeed.

Posting Dates:

三月 24, 2025 - 四月 7, 2025

Caterpillar is an Equal Opportunity Employer (EEO).

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