GTM Lead

Posted:
9/23/2024, 7:16:36 AM

Location(s):
Washington, District of Columbia, United States â‹… District of Columbia, United States â‹… Austin, Texas, United States â‹… Texas, United States â‹… New York, New York, United States â‹… New York, United States

Experience Level(s):
Senior

Field(s):
Growth & Marketing â‹… Sales & Account Management

Workplace Type:
On-site

Meet Method

🔮 We built Method to propel consumer finance into the next decade. Method’s APIs are redefining financial connectivity with real-time, read-write, and frictionless access to all consumer liability data with integrated payment rails. The composability of our APIs and robust integrations into 10,000+ financial institutions allows lenders, fintechs, and other financial institutions to build products that unlock a level of autonomy never before harnessed by consumers.

We have helped 2+ million users connect 30+ million liability accounts, save them millions in interest and fees, get them access to billions of dollars in personalized loans, and earn millions of points on their purchases. We have partnered with 60+ financial institutions - including Bilt Rewards, SoFi, PenFed, Figure, Happy Money and Aven - to deliver frictionless, personalized and engaging user experiences.

We are backed by investors and advisors from Andreessen Horowitz, Y Combinator, SV Angel, Ardent Ventures, Abstract Ventures, Truist Ventures, Truebill, Upstart, and more.

About our team

As a small but fast-growing team, we value teammates who are passionate about building, scaling, all while having fun together! While we have our own roles to fill, we often find ourselves wearing multiple hats. No day is the same when you’re building from scratch. Our founding team is based across Austin and Washington D.C., with an office in New York.

To learn more about us, check out our blog!

The impact

In this role, you’ll work closely with our leadership and go-to-market teams to lead Method’s marketing efforts with a strong emphasis on product and content marketing. This role will be responsible for defining and executing our product marketing strategy and producing well-crafted collateral to drive lead generation and sales conversion.

What you'll do

  • Drive GTM strategy from market research, customer segmentation, value proposition, positioning, packaging, pricing, etc.

  • Design and execute product marketing strategies to drive awareness and adoption of our product and new features: manage outbound initiatives, own demand generation initiatives, manage conference calendar, drive expansion campaigns, etc.

  • Elevate Method’s brand awareness through events presence, blog posts, thought leadership articles, newsletters, web and social copy

  • Develop and maintain collateral for sales and sales enablement

Who you are

  • 7+ years of proven experience successfully managing and executing strategy and go-to-market initiatives with a focus on data, payments and infrastructure products in the banking and fintech sector

  • You have an analytical approach, with the ability to synthesize data to inform decision-making and measure the impact of product marketing initiatives

  • Creative/writing/design skills to drive the tone of the brand

  • Comfort managing ambiguity and experience in quickly building processes from the ground up

Extra awesome

  • Experience in Finance / FinTech.

  • Experience working at a early stage company 

  • Past experience in strategy consulting or iBanking

  • Experience with product & content marketing

--

The annual US base salary range for this role is: $150,000 - $200,000.


Benefits:

  • Medical, Dental, Vision; basic medical plans 100% covered

  • Unlimited PTO

  • Stipends for WFH setup, gym/wellness, cellphone, and continued learning

  • Student Loan repayment program

  • Commuter benefits 100% covered

  • Lunch allowance when working from the office

  • 12 weeks parental leave

  • Hybrid-office stocked with snacks

  • Quarterly team off-sites

Disclaimer to Staffing/Recruiting Agencies:
Method Financial does not accept unsolicited resumes from recruiters or employment agencies in response to our Career page or a Method Financial social media/job board post. Method Financial will not consider or agree to payment of any referral compensation or recruiter fee relating to these unsolicited resumes. Method Financial explicitly reserves the right to hire those candidate(s) without any financial obligation to the recruiter or agency. Any unsolicited resumes, including those submitted to hiring managers, are deemed to be the property of Method Financial.