Business Manager, East China

Posted:
8/14/2024, 5:00:00 PM

Location(s):
Shanghai, China

Experience Level(s):
Mid Level ⋅ Senior

Field(s):
Business & Strategy ⋅ Sales & Account Management

Job Posting Title:

Business Manager, East China

Req ID:

10097562

Job Description:

Job Description

PRINCIPAL RESPONSIBILITIES

  • Manage regional licensees:
  • Implement regional Category plan / strategy
  • Develop & execute appropriate local market category plans
  • Develop, implement and achieve yearly revenue budget for the category.
  • Ensure licensees have full understanding Disney’s business standards, directions and strategies.  Manage licensees to achieve yearly targeted budget.

DETAILED DESCRIPTION OF ALL RESPONSIBILITIES

Strategic Management

  • Implement regional category plan / strategy.
  • Develop local market category plan in line with regional strategy & plan.
  • Undertake market analysis to follow or proactive meet trends & regulations, monitor sub-categories and retail performance, and determine & develop Disney’s segment share.
  • Determine category key drivers (franchise, products, price, and retail channel) for business to expand brand presence consistently with retailer needs.
  • Contribute to regional discussion of the category on behalf of the local market.

Category Management

  • Develop, implement and achieve yearly revenue budget
  • Identify & contract new licensees instrumental in the development of the category
  • Identify product, franchises, and channel gaps and ensure that the plans in place to fill the gaps.
  • Manager Contract Renewals based on category plan.
  • Assist the establishment of efficient distribution services.
  • Provide account management to top licensees for long term business development.
  • Coordinate with Compliance Group to ensure licensees comply with Disney’s labor standards.
  • Ensure licensees’ thorough understanding and compliance of Disney’s contract, terms and conditions.
  • Identify and develop manufacturing centers of excellence (global and regional).
  • Regularly communicate with Key licensees and conduct performance reviews (quarterly).

Retail Management

  • Work with key retail account to manage Disney’s product range and presence at retail.
  • Work with buyers from key retail accounts to develop business opportunities, managing product sourcing, mix / range, pricing and new programs specific to each retailer’s shopping profile.
  • Act as communication link between Disney and licensees and retail buyers.
  • Conduct retail accounts performance review and marketing update (quarterly).
  • Identify signage and merchandising needs.

Creative Management

  • Direct product development with Product Developer consistently with category plan and ongoing product quality improvement program.
  • Administer and coordinate licensee’s product approvals with Product Developer.

Finance Management

  • Responsible for the category budget & bottom line responsibility.
  • Provide category forecast on quarterly basis (revenue grading).
  • Responsible for collection past due accounts receivable.

Marketing Management

  • Coordinate with Retail, Sales & Marketing team to support sales promotion, events and advertising in the local market.
  • Work with Retail, Sales & Marketing Team to ensure better understanding of consumer profiles and market needs.
  • Ensure appropriate licensees implement the Disney visual merchandising programs.

Information Systems

  • Maintain competency in business systems
  • Insight (Contract Admin. & Royalty reports)
  • INvision (Forecasting/Budgeting)
  • SAP (Travel expenses & Purchase Orders)

Job Posting Segment:

APAC - Brand Commercialization

Job Posting Primary Business:

Global (APAC GC/KR)

Primary Job Posting Category:

Retail Licensing

Employment Type:

Full time

Primary City, State, Region, Postal Code:

Shanghai, China

Alternate City, State, Region, Postal Code:

Date Posted:

2024-08-15