About the Team
The brand marketing team at Meesho comprises brand, media, insights, social, and creative teams. We collaborate with business and product stakeholders and external partners to bring Meesho's brand communications to life. Our aim is to enhance the quality of awareness of Meesho and its key messages, ensuring we reach the right cohorts with the right message at the right time, leading to strong business and brand health growth. We are building a brand that can endure the test of time and be loved by all value-conscious shoppers of India. If you are excited about driving 10X growth for India’s only true and profitable e-commerce platform, then this might be the role for you. We believe our work is as good as our culture. We have tons of fun in jamming sessions on ideas, and celebrating wins, and we cover for each other in tough times. Best if you experience this in person :)
About the Role
As an Associate - Branding at Meesho, you'll play a crucial role in building a beloved, trusted brand that resonates across diverse consumer segments in India. You’ll help to execute Meesho’s brand campaigns, working closely with internal teams and external partners to create impactful content, lead cross-functional initiatives, and engage directly with consumers. This is a great opportunity to manage social media content and influencer partnerships for Meesho’s Instagram, YouTube, Snapchat, and other channels. This role also assists the team in executing 360 surround initiatives during tentpole events and key brand campaigns.
About us
Welcome to Meesho, where every story begins with a spark of inspiration and a dash of entrepreneurial spirit. We're not just a platform; we're your partner in turning dreams into realities.
Our Mission
Democratising internet commerce for everyone- Meesho (Meri shop) started with a single idea in mind -to be an e-commerce destination for the next billion Indian consumers and enable 100 million small businesses to succeed online. We provide sellers with a range of industry-first benefits such as zero commission and the lowest shipping cost. Over 1.75 million sellers are registered on Meesho, growing their business by tapping the company’s massive customer base, state-of-the-art tech infrastructure, pan-India logistics at the lowest cost through third-party logistics providers in an 'Everyday Lowest Cost' channel for sellers. Affordable, relatable merchandise mirroring local markets has helped us make inroads with first-time internet users in the country. We cater to an underserved and unique customer base and cover every serviceable pincode in the country. Our unique business model and continuous innovation has enabled us to become the first Indian horizontal E-commerce company.
Culture and Total Rewards
Our focus is on cultivating a dynamic workplace characterized by high impact and performance excellence. We prioritize a people-centric culture, dedicated to hiring and developing exceptional talent. Total rewards at Meesho comprises of a comprehensive set of elements - monetary, non monetary, tangible and intangible in nature. Our 11 guiding principles, or "Mantras," are the backbone of how we operate - influencing everything from recognition and evaluation to growth discussions. Daily rituals & processes like “Reflections”, “Listen or Die” , Internal Mobility Program, Talent Reviews, Continuous Performance Management - all embody these principles. We provide market leading compensation - both cash and equity-based - specific to job roles, individual experience and skill along with our employee centric benefits and work environment. We focus extensively on holistic wellness - through our MeeCare Program - encompassing benefits and policies across physical, mental, financial, and social wellness aspects. This includes extensive medical insurance benefits for employees and their families, wellness initiatives like telehealth, wellness events, and gym & recreational discounts etc. To support work-life balance, we provide generous leave policies, parental support benefits, retirement benefits, and learning and development assistance. Through gratitude for stretched work, personalized gifts, engagement & fun at work - we promote employee delight at the workplace. Many other benefits such as salary advance support, relocation assistance, and flexible benefits plans further enrich the Meesho employee experience.