Sr. Product Marketing Manager

Posted:
10/16/2024, 5:00:00 PM

Location(s):
Texas, United States ⋅ Irving, Texas, United States

Experience Level(s):
Senior

Field(s):
Growth & Marketing

Sr. Product Marketing Manager
 

Are you looking for a place where you can bring your passion for developing and executing marketing strategies to promote digital products supporting our home services franchises, drive customer engagement and sales?

Welcome to Neighborly—the hub of service brands that connects customers to top-notch local experts who repair, maintain, and enhance homes and businesses. Our long-standing business, with over 40 years of experience, is focused on strategic innovation as we build the future of home and business services. Bring your ambition to the table as we unlock new doors together, taking your career to the next level.
 

Bring your experience and be empowered to innovate.

As a Sr. Product Marketing Manager on the Digital Technology team, a typical day for you will include:

• Market Analysis: Conduct market research to identify trends, opportunities, and competitive landscape in the home services industry.

• Product Strategy: Develop and implement product marketing strategies that align with our business goals and customer needs.

• Go-to-Market Strategy: Create and implement comprehensive go-to-market plans for new products, including positioning, messaging, and launch strategies.

• Cross-Functional Collaboration: Work closely with sales, customer service, and product development teams to ensure a cohesive marketing approach.

• Customer Engagement: Develop initiatives to enhance customer engagement, including customer feedback systems and personalized marketing efforts.

Bring your skills and be inspired to achieve success.

  • Experience:
    • Minimum of 5 years of experience in product marketing, preferably in the home services or related industry
  • Skills:
    • Strong analytical and strategic thinking skills
    • Excellent communication and presentation skills
    • Proficiency in digital marketing tools and platforms
    • Creative approach to problem-solving.
    • Proactive
    • Detail-oriented
    • Results-driven with a passion for marketing and customer engagement.
    • Collaborative and drives alignment across the organization for product enhancements
    • Must show character and responsibility in dealing with sensitive, confidential information
  • Education:
    • Bachelor's degree in Marketing, Business, or a related field; Master's degree preferred.

Bring your goals and be enabled to reach them.

  • Competitive Pay: Commensurate with experience
  • Schedule: Full time M-F
  • Benefits: Check out our benefits offerings here  
  • Financial Benefits: Equity and annual bonus opportunities

Neighborly® is fully committed to Equal Employment Opportunity and to attracting, retaining, developing and promoting the most qualified employees without regard to their race, gender, color, religion, sexual orientation, national origin, age, physical or mental disability, citizenship status, veteran status, or any other characteristic prohibited by federal or state law. We are dedicated to providing a work environment free from discrimination and harassment, and where employees are treated with respect and dignity and encouraged to be their authentic self.

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