Posted:
9/17/2024, 4:01:07 AM
Location(s):
California, United States ⋅ El Segundo, California, United States
Experience Level(s):
Mid Level ⋅ Senior
Field(s):
Growth & Marketing
BODi is on a mission to build the Health Esteem Category! Having just launched a new brand (from Beachbody to BODi), a new platform, and a new app where fitness and nutrition is supported by positive mindset content, BODi breaks from the fitness and diet industry and ushers in the era of Health Esteem. Health Esteem specifically rejects the legacy fitness and diet industry playbook of pursuing a healthy lifestyle based on self-criticism – a playbook Beachbody used to abide by. But after observing the uptick in mental health challenges since the pandemic and seeing that 74% of Americans remain overweight or obese today, despite the efforts of the fitness industry, BODi had to make a change.
As the Social Media & Influencer Marketing Manager, you’ll manage the creation of social media paid strategies, as well as the planning and execution of successful social media and influencer campaigns. Ultimately, you should be able to increase brand awareness and audience engagement across a range of social platforms, and be able to report on the effectiveness of your activity.
You should have excellent multitasking skills, a creative way of thinking, brand understanding, and be comfortable presenting ideas and results to both clients and internal teams. You’ll have previous experience in social media and influencer marketing and be comfortable leading your own projects. You’ll need to be happy addressing current clients and prospects, and using social listening and analytics tools. This position works closely with the Creative, Content & Digital PR, Paid Media, and Data Science & Audience Insights teams. Reports to the Sr. Director of Performance Marketing.
Job Responsibilities:
Develop and execute influencer marketing strategies and campaigns that align with the company’s goals and objectives.
Identify and engage with potential influencers for collaborations and partnerships.
Create and manage relationships with influencers, including negotiation of compensation and contracts.
Track and analyze the effectiveness of influencer marketing campaigns, providing regular reports and insights to key stakeholders.
Stay up-to-date with industry trends and best practices in influencer marketing, incorporating new ideas and approaches into campaigns as appropriate.
Collaborate with cross-functional teams, including marketing, social media, and PR, to ensure consistency and alignment of messaging across channels.
Manage budgets and timelines for influencer marketing campaigns.
Ensure compliance with regulatory guidelines and disclosure requirements for influencer partnerships.
Provide guidance and support to internal and external stakeholders on influencer marketing best practices and processes.
Requirements:
Proven track record of successful campaigns
Strong network of influencer contacts
Expertise in social media platform algorithms
Ability to negotiate contracts with influencers
Knowledge of FTC guidelines for sponsored content
Excellent communication and presentation skills
Ability to manage multiple projects and deadlines
Experience:
5 years of experience in influencer marketing
Experience with budgeting and forecasting
Experience with performance metrics and analytics
Education:
BA in related field, or equivalent experience
Beachbody, LLC is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, ancestry, national origin, citizenship status, religion, creed, age, physical or mental disability, sex, gender (including pregnancy, childbirth, breastfeeding or related medical conditions), sexual orientation, gender identity, gender expression, medical condition, genetic information, marital status, military and veteran status, or any other characteristic protected by federal, state, or local law.
We want you to feel safe to be the Whole You – your authentic self – without concern of discrimination, retaliation, or bias. We are committed to fighting for equality, growing our diversity, and holding ourselves accountable for inclusion. Just as our employees, coaches, and partners commit to wellness and helping others, we are committed to creating a culture and community of holistic acceptance and belonging.
To all recruitment agencies: Beachbody does not accept unsolicited agency resumes. Please do not forward resumes to our jobs alias, Beachbody employees, or any other company location. Beachbody is not responsible for any fees related to unsolicited resumes.
The applicable base salary range for each role varies based on several factors, including, but not limited to geographic location and job-related education, training, knowledge, and experience. This range may be modified in the future.
The pay range for this position is:
In addition to your base pay, The Beachbody Company offers a top-notch total rewards package, including a comprehensive benefits suite, an annual bonus opportunity, an employee stock purchase plan, a 401k plan with company match, 12-week Maternity/Paternity Leave paid at 100%, employee perks & discounts, training & career development, and generous PTO.
All benefits are subject to eligibility requirements and may vary depending on location and job level. Further information about benefits can be found here Click Link Here.
The estimated deadline for accepting applications:
10/28/2024Applicants should apply at Beachbody’s internal and external career sites.
Website: https://thebeachbodycompany.com/
Headquarter Location: El Segundo, California, United States
Employee Count: 501-1000
Year Founded: 1998
IPO Status: Public
Last Funding Type: Post-IPO Equity
Industries: Fitness ⋅ Health Care ⋅ Wellness