Senior Digital Marketing Manager

Posted:
12/10/2024, 2:05:13 PM

Experience Level(s):
Senior

Field(s):
Growth & Marketing

Workplace Type:
Remote

Tremendous is the fast, free, flexible way to send bulk payouts to people in over 200 countries. 10,000+ companies ranging from mom-and-pops to Google, MIT, and United Way have sent over $1 billion, saving 15 hours a month on average.

In both our product and our workplace, we’re intentional about making work more efficient, flexible, and fulfilling. Tremendous is a fully remote, high-documentation, low-meeting culture, which means more time for what matters in both your professional and personal life.

Our customers, who include marketers, UX researchers, HR teams and nonprofits, rave about how quick and easy it is to use Tremendous — check the ratings on G2. Yet there’s a lot of complexity under the hood, including over 2,000 redemption options and plenty of banking infrastructure. This duality makes working here a fun challenge.

Tremendous is profitable and growing without outside investors. Join us before the next international offsite!

About the role

We're looking to add a Senior Digital Marketing Manager to our marketing team to manage and optimize our Google Ads program. This position will play a critical role in contributing to pipeline growth. The Senior Digital Marketing Manager will own campaign execution and optimization for our Google Search, YouTube, Pmax, and Demand Gen programs.

You will

  • Own our Google Ads campaigns to drive leads and pipeline

    • Execute Google Search, Performance Max, YouTube, Demand Gen, and Discovery campaigns

    • Proactively monitor performance and implement optimizations to improve results

  • Monitor lead quality and proactively adjust our conversion signals and bid strategies to drive high-quality pipeline

  • Partner cross-functionally to develop performant landing pages that improve results

  • Ensure our account is optimized according to best practices and regularly revise our approach to the following: bid strategy, campaign structure, KW expansion, spend efficiency

  • Monitor competitive trends and changing Google search landscape and evolve our strategy to maintain results

You have

  • 5+ years running paid acquisition campaign strategy

  • Deep expertise running B2B campaigns in Google Ads via search, Pmax, and YouTube

  • Track record of demonstrating improved efficiency and volume from Google Search campaigns

  • Strong knowledge of keyword research, bidding strategies, online & offline conversion event optimization, campaign structure, campaign expansion, ad copy testing, landing page optimization

  • Proactive approach to monitoring performance and adjusting tactics to make campaigns successful

  • Straight shooter when it comes to written and verbal communication style

  • Proactive, self-motivated team player who is committed to helping the company grow

Why work with us

  • You'll work at a company growing quickly yet sustainably. We’re profitable with plenty more opportunity ahead. That’s good news for your career growth.

  • Competitive pay, equity and benefits. The base salary for this role is $170,000 - $200,000.

  • We're a remote company. Work from wherever you want in the Americas.

  • Smart people and a great culture. See our company handbook.