Senior Program Manager - Brand & Product Marketing

Posted:
9/25/2024, 7:21:25 AM

Location(s):
Florida, United States

Experience Level(s):
Senior

Field(s):
Growth & Marketing ⋅ Product

Our Opportunity:

Chewy is looking for a Senior Marketing Program Manager to join our Go-to-market Operations team in either Boston, MA, Minneapolis, MN, or Plantation, FL locations! This team is responsible for driving successful, timely execution, and delivery of large-scale marketing campaigns, and product launches. The programs we work on are large in the scale of spend, impact, outreach, channels, and teams involved.

In this role, you will orchestrate many concurrent programs with strategic Brand and Product marketing leaders. You will build project plans & timelines, solve problems, and communicate progress to collaborators. You will work cross-functionally to proactively identify, monitor, communicate, and resolve potential roadblocks, and establish durable programming mechanisms. Your projects will vary in size, ask, and scope.

You have experience in and understand the complexities of integrated marketing campaigns, as well as brand and product marketing program management. You enjoy mobilizing cross-functional teams, you are an excellent communicator, a hard-working and proactive problem solver who is engaged at all levels of the project, possessing a heightened sense of ownership, responsibility, and accountability with a consistent record to lead projects from planning through completion. This role is critical for Chewy to maintain and improve speed to market.

What You’ll Do:

  • Build and lead highly engaged, effective partnerships across Brand Marketing, Product, Creative, Channels, Site Experience, and other cross-functional teams
  • Consistently deliver multiple, concurrent programs that drive customer value, anticipated return on investment, and impact many teams
  • Partner with cross-functional collaborators to develop tailored, actionable processes and work-back plans with an emphasis on durable mechanisms & speed to market
  • Master and use software tools to successfully navigate through program stage gates and objectives as well as gather key project data to support business initiatives, decisions, goals, and growth
  • Proactively identify and resolve time-sensitive challenges with a positive, solutions-focused approach
  • Work directly with Marketers, Channel owners, and Creatives to ensure seamless, end-to-end, timely project completion
  • Facilitate external partner timelines & routines to deliver successful product marketing campaigns, serve as a trusted resource & advisor
  • Be the subject matter authority in all areas of the program, proactively setting and handling expectations on an ongoing basis throughout the engagement life cycle
  • Act as a key partner in how the full funnel process works for Marketing campaigns, providing feedback and key insights to our Marketing Leadership, influencing solutions from the PM vantage point
  • Make data-driven decisions to optimize processes and mechanisms with the goal of simplifying and expanding efficiency

What You’ll Need:

  • Minimum 5-7 years of experience in a fast-paced setting or similar Marketing environment directly running multiple, cross-functional programs
  • Experience leading and supervising product and marketing relationships
  • Proficient in using project management software tools (Smartsheet, PowerPoint, Office Timeline, Confluence, CrossCap, Workfront, etc.) to optimize process workflows, including maintenance of key project details and data points
  • Proven track record in using analytical, innovative, and quick-on-your-feet thinking to adapt work-back plans while still delivering on time and budget
  • Proven track record of gaining trust and respect by consistently illustrating sound critical thinking skills and maintaining composure in ambiguous situations
  • Excellent attention to detail, effective problem-solving skills
  • Great teammate, passionate about motivating and/or mentoring team members, fostering a positive team environment and culture
  • Bachelor’s degree in Communications, Marketing, or related field
  • PMP-certified preferred
  • Travel is expected 10% of the year

 #LI-Hybrid

 

Chewy is committed to equal opportunity. We value and embrace diversity and inclusion of all Team Members. If you have a disability under the Americans with Disabilities Act or similar law, and you need an accommodation during the application process or to perform these job requirements, or if you need a religious accommodation, please contact [email protected].

 

If you have a question regarding your application, please contact [email protected].

 

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