Job Location

Rivonia-Johannesburg

Job Description

Are you looking for meaningful work? Come to P&G where Brand Management was born!

Did you know P&G invented the concept of branding and data-driven brand management? Over the years, we have remained consistently among the top in marketing by finding new and exciting ways to reach consumers.

Working in brand management at Procter & Gamble means being more than just a marketer, it means being a total business owner. We need someone who is dedicated and who can guide the vision and strategy behind a brand by developing marketing plans and driving innovation. Our Brand Managers need to work regularly across functions to identify consumer, shopper, and customer insights and execute marketing tactics that will continue to grow your brand profitably.

Together, we'll continue to create leading brand experiences and make a difference for nearly 5 billion consumers every single day.

YOUR ROLE

As a Brand Manager, you will have opportunity to work on brands, driving the business results. You will engage with multi-disciplinary teams (including Sales, Finance, Product Supply, Advertising, and Media Agencies) to develop top strategies for your brand's success.

You will lead a mix of Marketing and Brand Management projects enabling you to show the breadth and depth of your leadership. You will need to derive insights from the data, which will enable brand leaders as they set the direction for brand growth. As your skills increase, you can expect to advance in roles with increased responsibilities. Overall, we want people who aren't afraid to take smart risks and innovate.

What Success Looks Like

• Demonstrate positive relationship building skills in initial engagements with multi-functional teams
• Deliver Scorecard Business Targets, in line with the goals of the Business Unit
• Deliver Category growth, market penetration and gaining of New Users via Products Innovation Design
• Successful Design and Deployment of Marketing Toolkits for the Brand

 

Responsibilities of the role:

• Identify consumers’ needs and wants for P&G’s products, and provide inputs to Research & Development and technical team to design the right package and formula to win with local consumers.
• Lead consumer research to develop qualified brand concept, benefit and claims that addresses consumers’ unmet needs
• Communicate with local partners, stakeholders and suppliers to drive P&G business initiatives.
• Lead creative agencies to develop communication ideas and execute TV copy production designed/customized for the cultural nuances of consumers.
• Develop initiatives fit-for-use toolkits (including copy, prints, digital i-banners, social & eCommerce contents, sampling trial toolkits, in-store activation and demos, etc.), and deploy/guide the delivery team for execution.
• Coordinate with R&D, Consumer Research teams to qualify the product and package through various tests.
• Craft promotion/pricing strategy and customer/distributor trade terms with the local trade team
• Work with technical team to find the best solution of supply chain to manage the product cost within affordable level

Job Qualifications

• 0 - 2 years’ experience in a brand management
• Experience in FMCG is preferred
• Excellent forward-thinking, strategic and courageous leadership skills
• Strengths with strategic and analytical thinking.
• Strong ability to communicate, both written and verbal
• A minimum of a bachelor’s degree from an accredited university

About us

We produce globally recognized brands and we grow the best business leaders in the industry. With a portfolio of trusted brands as diverse as ours, it is paramount our leaders are able to lead with courage the vast array of brands, categories and functions. We serve consumers around the world with one of the strongest portfolios of trusted, quality, leadership brands, including Always®, Ariel®, Gillette®, Head & Shoulders®, Herbal Essences®, Pampers®, Pantene® and more. Our community includes operations in approximately 70 countries worldwide.

Visit http://www.pg.com to know more.

We are committed to providing equal opportunities in employment. We do not discriminate against individuals on the basis of race, color, gender, age, national origin, religion, disability, or any other legally protected factor.

Procter & Gamble
Our goal is to use every opportunity we have —no matter how small— to set change in motion. To be a force for good and a force for growth. For you, for the world, and for every generation to come.

Job Schedule

Full time

Job Number

R000116354

Job Segmentation

Recent Grads/Entry Level (Job Segmentation)