VC Trade Marketing Manager

Posted:
9/11/2024, 2:05:10 PM

Location(s):
Seoul, South Korea

Experience Level(s):
Expert or higher ⋅ Senior

Field(s):
Growth & Marketing

Alcon are one of Korea ‘Top Employer’s’ and are the market leader in eye care globally, helping people see better through advanced surgical and vision care products and if you want to help make a difference then please join us!

Major Accountabilities

  • Leads and develops both short/long-term channel strategies and tactics by brand, ensuring alignment with Marketing strategies and objectives.
  • Designs and implements channel-specific promotions/events that support overall business targets and objectives.
  • Identifies and Reports opportunities or challenges based on key insights by analysing monthly Sales/Share/Price metrics by channel.
  • Maintain vigilance to respond promptly to competitor promotions, events, and activities, particularly within top key retail chains, in close coordination with KAMs.
  • Drives Joint Business Planning (JBP) with top 3 key chains, collaborating closely with KAM to ensure successful execution.
  • Develop POSMs and promotional visuals (in-store and online), ensuring clear messaging, strong visual impact, brand consistency, and compliance.
  • Manages communication with sales, cross functional, regional, and international teams to deliver the business goals by driving stakeholders to common objectives.
  • Effectively allocate resources according to annual budget.
  • Efficient, timely and accurate reporting of sales and marketing reports.
  • Manages external agencies (Design and others).
  • Comply with all legal, regulatory, and ethical business requirements in executing the assigned roles and responsibilities as defined in the local regulation and the Corporate procedure.

Ideal Background

  • Education (Minimum/Preferred):
    Minimum: B.A. degree in Business or related field
  • Languages: Fluent in both English and Korean
  • Experience (Minimum/Preferred):
    Minimum: 5~10 years of Trade Marketing experience
    Preferred: Marketing and/or Trade Marketing experience in multi-national FMCG/ CL industry.

ATTENTION: Current Alcon Employee/Contingent Worker

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Eligibility Requirements
No reason for disqualification on overseas business trip 
Men are required or exempted from military service.

Information on returning employment documents
* All applicants, except those who pass the final round, will be able to claim the return of the submitted employment documents during the period between 14 and 180 days from the date on which employment is confirmed.
*In preparation for the applicant's request for return, we will keep the documents within 180 days after the announcement date of the final successful candidate, and the documents that have expired return period will be destroyed under the Personal Information Protection Act.
-If the application is submitted on the website or by e-mail, or if the applicant submits it voluntarily without our request, it shall not be returned in accordance with the proviso to Article 11 (1) of the Fairness of the Employment Procedure Act, and if the employment documents are destroyed due to natural disasters or other reasons not liable to us, it shall be deemed to have been returned.
*Applicants who wish to request the return of employment documents under the proviso to paragraph (1) submit a return request (Form 3 of the Enforcement Rules of the Act on the Fairness of Employment Procedures) by e-mail to the person in charge of employment and we send it to the designated address within 14 days from the date the submission is confirmed.