Product Marketing Manager (Insurance)

Posted:
5/23/2024, 10:45:09 AM

Location(s):
United States

Experience Level(s):
Senior

Field(s):
Growth & Marketing

Product Marketing Manager

Insurance Products

Storable is looking for an experienced Product Marketing Manager with an entrepreneurial mindset to primarily build, execute, and continually refine the Go-to-Market (GTM) strategy for our insurance products. This person will also spend some of their time supporting the launch of key initiatives for our payments product. We’re looking for an intellectually curious product marketer with previous insurance experience who has the demonstrated ability to distill market insights to construct GTM strategies. They will also be comfortable executing on multiple concurrent, tactical workstreams. The ideal candidate will combine a cool and collected attitude with an insatiable desire to push projects through to completion.

What you will do:

Primary -

  • Work collaboratively with cross-functional teams including product management, sales, customer success, and finance to align marketing initiatives with overall business objectives and ensure seamless execution
  • Analyze market data, customer insights, and campaign performance metrics to assess marketing effectiveness, identify areas for improvement, and make data-driven decisions to optimize marketing strategies
  • Stay updated on industry trends, regulations, and the competitive landscape within the storage insurance landscape to inform product positioning and marketing strategies
  • Establish a deep understanding of the target personas necessary to drive insurance bookings and product adoption
  • Develop and execute comprehensive marketing plans that align with business goals and drive awareness, adoption, and retention of our insurance technology products
  • Construct simple yet highly differentiated positioning and foundational messaging statements to share with our marketing and sales teams
  • Create high-quality marketing collateral including slideware, one-pagers, ebooks, videos, and webinars, ensuring consistent messaging and branding across all marketing touchpoints
  • Contribute to field enablement efforts for Storable’s insurance products, including live training, recorded training, product demos, and value-based documentation

Secondary

  • Design and optimize thoughtful customer-centric campaigns to migrate existing customers over from existing payments products to our proprietary technology
  • Collaborate closely with payments product managers to understand product features, benefits, and competitive advantages. Build compelling launch strategies for new features we’re releasing to customers.
  • Collaborate with the other members of the Product Marketing team to craft and optimize multi-product solution packages

What you will need:

  • 5+ years of insurance industry experience that can span product marketing, product management, strategic consulting, or insurance marketing
  • Knowledge of the payments (merchant services) space is a plus
  • Servant-leader mindset and approach to collaboration
  • Well-developed financial acumen
  • Ability to simplify complex concepts
  • Exceptional public speaking skills
  • Strong presentation building skills
  • Pricing and packaging experience is a plus
  • Sophisticated writing skills
  • Bias towards action
  • Continual learner
  • Ability to autonomously manage multiple concurrent workstreams under tight deadlines
  • Proven ability to lead cross-functional projects without formal authority
  • Excellent teamwork, interpersonal, and relationship management skills
  • Attentive to details, quality, and accuracy
  • Proven ability to drive projects through to completion despite obstacles
  • Willingness to travel up to 10%; visiting customers, prospects, and partners may be required from time to time

Pay Transparency at Storable
At Storable, we believe in the power of transparency to help our employees Do More and Be More. We value our employees and want to ensure equity and fairness in compensation, which is why we make sure to include the salary range or hourly rate in each job posting.

We’re happy to discuss compensation further during the interview process because we believe that open communication leads to better outcomes for everyone. We’re committed to creating an inclusive environment where all employees are valued for their unique skills and contributions.

By applying to work with us, you agree to this pay transparency policy and to the idea that transparency leads to growth, both for individuals and for our company, Storable, as a whole. The range listed below is only representative of base salary. Every role at Storable has a variable incentive. Please talk to your recruiter about the variable pay plan and earning potential for this role. 

Position pay range
$100,000$140,000 USD

All applicants must be currently authorized to work in the United States on a full-time basis.

Location: REMOTE

  • Storable is a fully distributed company, but is currently only registered for employment in certain states. To be eligible for employment, you must reside in the following states: AL, AZ, CA, CO, CT, DE, FL, GA, ID, IL, IN, KS, LA, MD, MI, MO, MS, NC, NE, NJ, NM, NV, NY, OH, OK, OR, PA, SC, TN, TX, UT, VA, WA, WI, WY

About Us:

At Storable, we believe storage operators should have one partner they can trust to help you get the results they need for their business. That’s why we’ve built the industry’s first fully integrated platform that offers facility management software, facility websites, marketing programs and services, payments, and deeply integrated tenant insurance capabilities all in one solution. 

We leverage our platform in combination with our over 25 years of storage industry expertise to help our thousands of storage customers achieve their tenant experience and operational efficiency objectives every single day.

Benefits and Perks: 
  • Generous health coverage for you and your family, including short- and long-term disability coverage, two-times base salary company-provided life insurance, emergency loans, legal coverage and more.
  • 401(k) match after 60 days, 100% vested after 1 year
  • Employer contribution to your HSA, plus a HRA to help offset your deductible.
  • Engage remotely! Since 2020, we’ve transitioned to a fully remote environment but that doesn’t mean we’re not connected. We continue to run regular contests, trivia games, and virtual happy hours!
  • Instant-access and flexible vacation. We trust you, so we have a ‘take what you need’ vacation policy. No waiting to use it or need for accruals.
  • Do More, Be More – company rewards and recognition that add up and can be redeemed for personalized gifts and experiences! Storriors have been able to enroll in scuba certification classes, travel overseas, and redo their back patio among many other things.
  • Company anniversaries, birthdays, weddings, adding children to a family, first-time home buyers and more are celebrated.
  • We encourage you to get active in the community by joining one of our offsite volunteer and community service events and by using volunteer PTO time.
  • Self-care matters, so we offer the opportunity to take a load-off and enjoy a mental health day outside of your normal PTO time.
  • Fully-paid parental leave: 12 and 6 weeks for primary and secondary caregivers respectively.
  • ’Paw’ternity Leave and Pet Bereavement - we understand that pets are a part of the family and have generous time-off policies, which honor that commitment.
  • Caregiver Leave: four weeks of fully paid time away from work to take care of aging dependents or family members, if needed.
  • Monthly home data stipend added directly to your paychecks to help cover the cost of home internet, plus a home office sign-on bonus of $250.
  • Comprehensive fertility care to support your journey towards parenthood. From fertility treatments to consultations, we've got you covered.
  • Access a range of mental well-being resources for yourself and your dependents, including counseling services, stress management programs, and mindfulness workshops
  • We offer financial experts to all our team members to help you make informed decisions and achieve your financial goals.
  • We offer break initiatives that promote relaxation, ensuring you can recharge and bring your best self to both work and personal endeavors.
  • Early Wage Access with DailyPay, this is an optional benefit that allows you to get your pay any time before payday and easily track how much you’re making.
  • Direct Student Loan Payment Program, Storable has partnered with Fidelity to make a contribution directly to your loan servicer, some qualifications and eligibility rules apply.

Don't check all the boxes? Studies have shown that women and people of color are less likely to apply for a job unless they meet every single qualification, especially in the tech industry. At Storable, we are devoted to strengthening and upholding a diverse, inclusive, and authentic workplace. If you’re excited about this role but your professional background doesn’t perfectly align with the qualifications above, we encourage you to apply. Even if this role isn’t the right match, we would love to have your resume on file for future opportunities!

Storable is committed to providing equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, Storable will provide reasonable accommodations for qualified individuals with disabilities.

Important Notice: Protect Yourself from Fraudulent Activities Targeting Job Seekers

We’ve been made aware of fraudulent activities where an individual or group is pretending to represent Storable, attempting to deceive job seekers by using our company's good name and stellar reputation.

To protect yourself, please consider the following guidelines:

- Official Communication: All genuine communication from Storable will come from official email addresses, ending in “@storable.com.” Be cautious of any communication that doesn’t match this criteria.
- No Unsolicited Offers: We do not extend job offers without a formal interview process. If you receive an unsolicited job offer claiming to be from Storable or any of its representatives, it’s a red flag.
- Verification: If you’re uncertain about the legitimacy of any job offer or communication claiming to be from Storable, please directly contact our HR department directly at [email protected] for verification.

Your security and trust are paramount to us. If you suspect you’ve been contacted by someone falsely claiming to be from Storable or using our company's name for any dubious purpose, please immediately report the incident to [email protected]

We’re committed to ensuring a transparent and secure hiring process.

Thank you for your vigilance and interest in joining our team.