Creative Delivery Lead

Posted:
12/13/2024, 5:23:29 AM

Experience Level(s):
Senior

Field(s):
Growth & Marketing

🚀 Who Are We?

Welcome to Welltech—where health meets innovation! As a global leader in the Health & Fitness industry, we’ve crossed over 200 million installs with five life-changing apps, all designed to boost well-being for millions. Our mission? To transform lives through intuitive nutrition trackers, powerful fitness solutions, and personalised wellness journeys—all powered by a diverse team of over 700 passionate professionals with presence across 5 hubs.

Exploring new heights, we are looking for a Creative Delivery Lead who will be responsible for the speed and quality of which stills and videos are delivered across 5 products. You will drive and align the creative process and operations ensuring we avoid the duplication of roles and resource - detailing and documenting how much resource is being allocated per product. 

We’re looking for someone unique who understands the nuances of all production stages from brief to final delivery  - you will support the needs of our three main stages of production - what we refer to as concept - produce - deliver - most emphasis on delivery. 

Concept - developing a creative concept that drives the strategy for (crm / paid / organic). This requires research, collaboration with product, storyboarding and copywriting. This is covered by Creative Leads and Creative Producers - you will develop a pool of freelancers for peak periods who can support and inspire the teams with fresh ideas to avoid ad fatigue. 

Produce - this is the creative execution - multiple production streams are required depending on the concept - UGC content, Product Content and ai content. You will work to ensure the work flows smoothly from this stage to final delivery. 

Deliver  - this is the final stage of the creative process - assets are prepared for each platform (Meta, Google, Youtube, TikTok) by adding copy, sound, subtitles, resizes, localisations and uploaded to platforms - followed by testing. This is where we need to ensure the quality and speed is enhanced. 

You will work directly with the team leads of each discipline and product to analyse the demand/output/efficiency of each team member in order to optimise the end-to-end workflow by identifying gaps and opportunities to scale/automate processes.

Challenges you meet:

You will be crucial in the preparation for peak periods (Q5) by creating a flexible network of freelancers and specialists so we can scale up and down as needed—strong understanding of marketing creative processes along with graphic and motion design techniques. 

Marketing is fast paced and all adverts must be delivered on time within budget, meeting business & technical requirements on global scale - the teams produce thousands of assets per week and we need to establish the best way to monitor and meet the demand. 

Your professional qualities:

Extensive experience in end-to-end production dealing with large deliverables. 

Maintain an efficient and reliable pipeline and toolset (software and hardware) for asset delivery.

Knowledge of ai tooling that helps with processing. 

Regularly review and improve processes and tools to meet marketing goals and industry standards.

Nice to have:

You will have a keen eye for design and an interest in Wellness as you will be required to review portfolios and assign creative freelancers to products. 

Creative experience as a designer, videographer, motion editor etc so you can apply first hand knowledge to the process. 

Candidate journey: ⭕️ Recruiter call --> ⭕️ Meet the Hiring Manager --> ⭕️ Test Task--> ⭕️ Meet the Leadership team

 Why You’ll Love Being Part of Welltech:

  • Grow Together: Join a culture that champions both personal and professional growth. Here, you’ll thrive as we learn, evolve, and succeed together.

  • Lead by Example: No matter your role, your leadership matters. Every team member is empowered to inspire and make an impact.

  • Results-Driven: We’re all about achieving meaningful outcomes. It’s not just about the effort, but the difference we make every day.

  • We Are Well-Makers: Be part of a movement that’s creating a healthier, happier world. Together, we make well-being a reality!

Check out some of our products

Muscle Booster — https://musclebooster.fitness/ 

Yoga-Go — https://yoga-go.io/ 

Omo — bit.ly/OMOio 

FastEasy — https://fasteasy.life/ 

WalkFit - http://walkfit.pro