Marketing Planning Manager - Mumbai - GI Prima

Posted:
10/4/2024, 1:03:35 AM

Location(s):
Mumbai, Maharashtra, India ⋅ Maharashtra, India

Experience Level(s):
Mid Level

Field(s):
Growth & Marketing

     

JOB DESCRIPTION:

MAIN PURPOSE OF ROLE :

  • Implement a marketing and sales strategy for one or more of the organization's more complex, controversial, or strategically significant products/services in order to meet established sales or market share targets.


MAIN RESPONSIBILITIES :

  • Conduct market research, oversee product development and design, set prices, launch new products, oversee advertising campaigns, and monitor sales performance to effectively market assigned products/services.
  • Monitor, analyze, and evaluate domestic and international market trends, consumer behavior and competitor activity to identify market opportunities for the product/service.
  • Monitor, analyze, and evaluate product performance and customer feedback to generate new product ideas.
  • Identify product/service changes to meet customer needs.
  • Liaise with other areas of the organization (e.g., production, R&D) to implement these changes.
  • Prepare sales forecasts and budgets.
  • Monitor sales volume, revenues and costs against forecasts.
  • Adapt plans to improve the sales performance of the product/service.
  • Liaise with advertising and promotions specialists to design sales campaigns and sales collateral for the product/service that are effective and appropriate for the target audience.


QUALIFICATIONS :
Education

  • Associates Degree (± 13 years)
  • Masters Degree (± 18 years) in Engineering
     

Experience/Background

  • Minimum 4 years

     

The base pay for this position is

N/A

In specific locations, the pay range may vary from the range posted.

     

JOB FAMILY:

Product Management

     

DIVISION:

EPD Established Pharma

        

LOCATION:

India > Mumbai : BKC Building

     

ADDITIONAL LOCATIONS:

     

WORK SHIFT:

Standard

     

TRAVEL:

Yes, 50 % of the Time

     

MEDICAL SURVEILLANCE:

No

     

SIGNIFICANT WORK ACTIVITIES:

Continuous sitting for prolonged periods (more than 2 consecutive hours in an 8 hour day)

     

     

     

Abbott

Website: https://abbott.com/

Headquarter Location: Illinois City, Illinois, United States

Employee Count: 1001-5000

Year Founded: 1944

IPO Status: Public

Last Funding Type: Post-IPO Debt

Industries: Biotechnology ⋅ Emergency Medicine ⋅ Genetics ⋅ Health Care ⋅ Health Diagnostics ⋅ Manufacturing ⋅ Medical ⋅ Medical Device ⋅ Nutrition ⋅ Pharmaceutical