Posted:
10/21/2024, 6:11:55 PM
Location(s):
City of Westminster, England, United Kingdom ⋅ England, United Kingdom
Experience Level(s):
Expert or higher ⋅ Senior
Field(s):
Sales & Account Management
Programmatic Executive
Reporting of the Role
This role reports to the Programmatic Development Director
Overview of job
The Programmatic Executive will be responsible for the helping the team generate programmatic revenue across the Outdoor & Audio portfolios of Global and our partners through the DAX platform.
This role requires a highly adept problem solver, with strong analytical skills and a basic understanding of the digital media landscape/Programmatic.
This role is primarily focused on programmatic operations requiring full end-to-end fulfilment of campaigns from initial sale to set-up and optimisation but will also consist of some client engagement.
3 best things about the job
Working at the forefront of the emerging programmatic Outdoor & Audio market enabling advertisers to plan and buy their omni-channel media in ways they have never previously been able to
Becoming a specialist within the Programmatic Audio and Outdoor landscape, working closely with the Programmatic Managers
Working for Global, a leading media company in the heart of London.
Measures of success –
In the first few months, you would have:
A handle on programmatic revenue tracking across key agencies and products
Learned to manage the creative review process
Taken on financial responsibility for month-end reporting
Become comfortable in the DAX platform and reporting systems
Assisted in setting up and configuring deal IDs
Responsibilities of the role
Operational:
Develop high technical understanding of the proprietary DAX SSP and the set up and management of campaigns
Track upcoming campaigns, adhering to SLAs and highlighting to programmatic managers / agency when deadlines and assets are outstanding
Set up and troubleshoot deal IDs, manage pacing of live campaigns, and propose plans to programmatic managers to optimise delivery where needed
Liaise with ad ops on any creative rejections
Manage financial processes with DSP partners
Sales Support
Help managing an effective pipeline and providing revenue reporting and forecasting with the Programmatic Managers
Support Programmatic Managers on responding to agency briefs, pulling reports and data to inform PCAs
Deliver effective internal communication to ensure you are best placed to provide expert knowledge on programmatic to the wider agency sales team
What you will need
The ideal candidate will be proactive and willing to develop and implement innovative solutions, capable of the following:
Proven skills in Digital Advertising, with knowledge of DOOH and/or audio markets a bonus
Programmatic Experience at a DSP, SSP or agency (desirable)
Solutions-focused problem solver with strong data analysis and organisational skills
Excellent interpersonal skills: effectively communicating, building rapport and relating to others at all levels.
To be a team player with the ability to motivate colleagues and work with different personalities.
Proficient in Microsoft Excel and PowerPoint with ability to interpret and visualise data using basic charts and graphs
1-2 years of experience, apprenticeship or basic media certifications are preferred (e.g. Google certifications)
Everyone is welcome at Global
Just like our media and entertainment platforms are for everyone, so are our workplaces. We know that we can’t possibly serve our diverse audiences without first nurturing and celebrating it in our people and that’s why we work hard to create an inclusive culture for everyone. We believe that diversity will set us apart, so no matter what you look like, where you come from or what your favourite radio station is, we want to hear from you.
We will always seek to make appropriate adjustments to the recruitment process and workplace to be fully inclusive to people with different needs and working styles. If you require us to make any reasonable adjustments for you or to disclose a condition, please email [email protected]
Website: https://global.com/
Headquarter Location: London, England, United Kingdom
Employee Count: 1001-5000
Year Founded: 2007
IPO Status: Private
Industries: Broadcasting ⋅ Media and Entertainment ⋅ Music ⋅ News