Senior Product Manager II, AdTech (Decisions Alliance)

Posted:
12/17/2024, 10:13:17 AM

Location(s):
New York, New York, United States ⋅ New York, United States

Experience Level(s):
Senior

Field(s):
Data & Analytics ⋅ Product

The role

We are hiring a Senior Product Manager to join HelloFresh’s Global AI team, with a focus on advertising technology. Our mission is to optimize our marketing spend by tailoring our campaigns to the individual preferences and behaviors of our prospects. You'll be part of a team of engineers and data scientists who work together to build innovative data products in an agile, collaborative environment.

What you’ll do

  • Develop and implement vision and strategy for global ad tech products
  • Collaborate with marketing teams to establish and drive an experimentation and automation roadmap, working towards fully automated ad steering with ML/AI
  • Work closely with advertising partners such as Google and Meta to ensure reliable set up of experiments and campaign tracking
  • Provide effective written and verbal updates on the product roadmap and key projects to senior leadership and stakeholders
  • Document and communicate new product hypotheses, with accompanying concepts, prototypes, and use cases
  • Define clear OKRs and KPIs with your team and track progress against them regularly
  • Stay informed about industry trends that help us evaluate the company’s needs in marketing and data technologies

What You'll Bring 

  • Extensive hands-on product management experience related to advertising technology in teams with engineers and data scientists
  • Proven track record shipping end-to-end data and machine learning products
  • Ability to effectively collaborate with peers in science, engineering, and marketing to discover and deliver valuable solutions
  • Understanding of the programmatic advertising space, ideally with experience working with Google and/or Meta advertising platforms
  • A fail-fast-and-learn mentality and experience in building POCs and MVPs, linked to generating business value

 

What you’ll bring

  • Extensive hands-on product management experience related to predictive modeling and/or data analytics with teams of 5+ engineers and data scientists
  • Experience with applied research in the domains of decision science and behavioral modeling
  • Experience with agile ways of working
  • Excellent communication skills, both verbal and written
  • Ability to effectively collaborate with peers in science, engineering, and marketing
  • Proven track record shipping end-to-end data products
  • Ability to build business cases

What we offer

  • Competitive Salary & 401k company match that vests immediately upon participation
  • Generous parental leave of 16 weeks & PTO policy
  • $0 monthly premium and other flexible health plans effective first day of employment
  • 75% discount on your subscription to HelloFresh (as well as other product initiatives)
  • Snacks, cold brew on tap & monthly catered lunches
  • Company-sponsored outings & Employee Resource Groups
  • Collaborative, dynamic work environment within a fast-paced, mission-driven company



#Decisions

 

New York Pay Range
$156,000$220,000 USD