What this role will be doing:

• Serve as the 6Sense Subject Matter Expert (SME), overseeing its administration, optimization, and day-to-day operations to support revenue and sales.
• Use 6Sense data to drive insights on buyer intent, pipeline health, account prioritization, and forecasted sales, helping to align sales and marketing strategies.
• Conduct analyses on sales and marketing data to uncover trends, identify revenue opportunities, and assess risks.
• Collaborate with Marketing and Inside Sales Representatives (ISRs) to optimize strategies through data-driven insights.
• Develop and maintain dashboards, reports, and KPIs within 6Sense to monitor sales performance and growth.
• Enhance lead scoring, targeting, and account prioritization to improve sales effectiveness.
• Leverage AI tools to scale analysis and speed up actionable insights, including designing predictive models to forecast sales trends and customer behavior.
• Regularly present data insights to sales leadership, making strategic recommendations.
• Provide training and support to ensure effective use of 6Sense.
• Continuously update and refine 6Sense configurations, automations, and workflows to improve efficiency.
• Stay current on 6Sense updates and industry trends to enhance platform utilization.

What this role needs to succeed:

• Bachelor’s degree in Business, Data Analytics, Marketing, or related field.
• 2-5 years’ experience in data analysis, revenue operations, or sales operations; prior experience with 6Sense in a B2B setting is required.
• 6Sense certification highly desirable.
• Strong skills in 6Sense administration, data analysis, and daily operations.
• Proficiency in data analysis tools (e.g., Excel, SQL) and experience in reporting and visualization.
• Strong analytical and problem-solving skills, with a proven ability to deliver actionable insights.
• Excellent communication skills, with the capability to present complex data effectively.
• Ability to work both independently and as part of a team, managing multiple priorities.