Digital Manager

Posted:
7/30/2024, 5:00:00 PM

Location(s):
Capital City of Prague, Prague, Czechia ⋅ Prague, Czechia

Experience Level(s):
Junior ⋅ Mid Level ⋅ Senior

Field(s):
Growth & Marketing

Viatris CZ s.r.o.

At VIATRIS, we see healthcare not as it is but as it should be. We act courageously and are uniquely positioned to be a source of stability in a world of evolving healthcare needs.

Viatris empowers people worldwide to live healthier at every stage of life.

We do so via: 

Access – Providing high quality trusted medicines regardless of geography or circumstance;
Leadership – Advancing sustainable operations and innovative solutions to improve patient health; and 
Partnership – Leveraging our collective expertise to connect people to products and services. 
 

Our global portfolio includes best-in-class, iconic brand-name products as well as global key brands; generics, including branded and complex generics; and other offerings across a wide range of therapeutic areas. We are committed to helping create healthier communities worldwide through education, outreach and better access to treatment. 

For those driven to live their lives with purpose, Viatris helps employees realise their full potential by creating a collaborative culture that fosters courage and resilience. Viatris is more than just a place to work. This is a place to make a difference in the world. 

The Role & What You Will Be Doing 

Every day, we rise to the challenge to make a difference and here’s how the Digital Manager role will make an impact: 

  • Develop and adjust annual strategy for the portfolio and its products with specific timelines, budgets and stakeholder responsibilities
  • Initiate portfolio assessment, optimization and implement agreed management plans
  • Monitor industry trends and develop digital capabilities accordingly
  • Set company's direction reg non-traditional product promotion
  • Develop digital marketing plans, create digital campaigns and use omnichannel approach to maximize business impact
  • Ensure that marketing strategy is translated into actionable tactics. Prepare and review contingency plans proactively in anticipation of changing market dynamics
  • Constantly monitor initiative implementation and adapt in execution to maximize business impact (measure customer satisfaction, business impact and POI; manage promo expense and resource mix, etc.)
  • Work closely with Product Managers, Compliance and Finance team, to ensure smooth execution of Digital strategy and tactics and that all Legal and Ethical standards are met
  • Manage CoE to have marketing/digital materials ready on time
  • Engage with professional societies or patient organizations in case strategy makes it necessary
  • Manage external agencies (like media, MR, advertising, etc)

About Your Skills & Experience 

For this role, we’re looking for a candidate who has an effective combination of the following qualifications, skills and experiences: 

  • Minimum of a Bachelor's degree (or equivalent)
  • Minimum 5 years of experience in Marketing, 3 years designated experience in digital marketing
  • Familiarity with the pharma industry is a huge advantage
  • Ability to manage multiple projects while interacting with multiple stakeholders from various departments and key partners
  • Strong in presenting, implementing and reporting
  • Ability to work in a fast-paced, global environment that requires working independently and making decisions
  • Proficiency in Czech and English is required

At Viatris, we are dedicated to building a truly diverse, inclusive and authentic workplace, so if you’re excited about this role but your past experience doesn’t fully align with every requirement, we still encourage you to apply. You may just be the right candidate for this or other roles. 

Benefits at Viatris 

At Viatris, we offer competitive salaries, benefits and an inclusive environment where you can use your experiences, perspectives and skills to help make an impact on the lives of others

Diversity & Inclusion at Viatris 

At Viatris, diversity and inclusion are essential to our mission. The diversity we foster in all aspects of our business can be one of our greatest strengths in redefining healthcare not as it is, but as it should be. If you would like to know more about what diversity, equity and inclusion means to us, please visit https://www.viatris.com/en/Careers/Diversity-and-Inclusion  

Sustainability at Viatris 

Corporate social responsibility is fundamental to the Viatris mission. We work to advance responsible and sustainable operations and leverage our collective expertise to empower people to live healthier at every stage of life, recognizing that our actions affect the stakeholders and communities we serve. To learn more about our efforts, please visit https://www.viatris.com/en/about-us/corporate-responsibility  

At Viatris, we offer competitive salaries, benefits and an inclusive environment where you can use your experiences, perspectives and skills to help make an impact on the lives of others. 

Viatris is an Equal Opportunity Employer.