At WHOOP, we’re on a mission to unlock human performance and extend healthspan. We empower our members with real-time, longitudinal health insights that help them understand how their daily choices compound over time, enabling better long-term health and lasting behavior change.
WHOOP is hiring a VP of Product (AI) to define and lead the AI product strategy across the company. This leader will imagine, build, and scale AI-powered experiences that fundamentally reshape how members engage with their health. This role reports to the Chief Product Officer and is a key member of the product and executive leadership team, shaping company-wide priorities and how AI innovation translates into meaningful outcomes for WHOOP members.
This is a high-impact, fast-execution product leadership role for a true builder-meets-strategist. The role is about transforming WHOOP into a trusted daily companion for members—one that understands the body over time, anticipates needs, removes friction, and helps members make better decisions in the moments that matter. This is not about incremental features. It is about redefining the relationship between members and their health through intelligent, personalized, and deeply human AI-driven experiences.
You will operate at the intersection of AI, health data, behavior change, and hardware, partnering deeply with Engineering, Research Algorithms and Data Science, Analytics, and Design to turn cutting-edge technology into real-world health outcomes for millions of members.
This role is based in the WHOOP office located in Boston, MA. The successful candidate must be prepared to relocate if necessary to work out of the Boston, MA office.
Interested in the role, but don’t meet every qualification? We encourage you to still apply! At WHOOP, we believe there is much more to a candidate than what is written on paper, and we value character as much as experience. As we continue to build a diverse and inclusive environment, we encourage anyone who is interested in this role to apply.
WHOOP is an Equal Opportunity Employer and participates in E-verify to determine employment eligibility. It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
The WHOOP compensation philosophy is designed to attract, motivate, and retain exceptional talent by offering competitive base salaries, meaningful equity, and consistent pay practices that reflect our mission and core values.
For this position at WHOOP, we view total compensation as the combination of base salary, yearly bonus, equity, and benefits, with equity serving as a key differentiator that aligns our employees with the long-term success of the company and allows every member of our corporate team to own part of WHOOP and share in the company’s long-term growth and success.
The U.S. base salary range for this full-time position is $200,000 - $300,000. Salary ranges are determined by role, level, and location. Within each range, individual pay is based on factors such as job-related skills, experience, performance, and relevant education or training.
In addition to the base salary and competitive benefits, given the strategic importance of this leadership role, we anticipate that a substantial share of total compensation will be delivered through a competitive and generous stock option grant, complementing the base salary.
The base salary ranges may be modified in the future to reflect evolving market conditions and organizational needs. While most offers will typically fall toward the starting point of the range, total compensation will depend on the candidate’s specific qualifications, expertise, and alignment with the role’s requirements.