Summary
 

Develop a comprehensive strategy for assigned products, capabilities, and solutions. Leads implementation and ongoing collaboration with multi-functional teams and develops tools & initiatives to establish a sustainable, differentiated, brand-consistent market presence.

Description
 

Location: This role is onsite at 4101 Percival Road, Columbia, SC 29229.

What You'll Do:

• Develop a product’s long-term vision and strategy, including a 3—to 5-year roadmap. Work with the Manager, subject matter experts, and Lines of Business to develop and implement new products/capabilities/solutions that meet business objectives.

• Conduct market research to monitor trends and the efficacy of the product suite. Based on tracking and identified trends, make regular recommendations to management. Analyze customer feedback and needs to drive solutions.

• Create an approach to marketing the product at all stages of its life, including measurable performance metrics. Develop a direct marketing position and messaging that appeals to the market and has a supporting strategy. Partner with the communications area to deliver messaging in creative and enhanced methods.

• Manage the product budget. Plan and budget/estimate the resources needed. Responsible for contracting, negotiation, service level agreements, and additional duties as assigned.

To Qualify for This Position, You'll Need:

• Required Education: Bachelor's degree in a job-related field

• Required Degree Equivalency: Four (4) years of related work experience.

• Required Work Experience: Three (3) years of product experience (wellness, virtual care, transparency, etc).

• Required Software and tools: Microsoft Office

We Prefer That You Have The Following:

• Product analyst experience

• Project management experience

• Vendor management experience

Our comprehensive benefits package includes the following:

• 401(k) retirement savings plan with company match

• Fantastic health plans and free vision coverage

• Life insurance

• Paid annual leave — the longer you work here, the more you earn

• Nine paid holidays

• On-site cafeterias and fitness centers in significant locations

• Wellness programs and a healthy lifestyle premium discount

• Tuition assistance

• Service Recognition

What We Can Do for You:

We understand the value of a diverse and inclusive workplace and strive to be an employer where employees across all spectrums have the opportunity to develop their skills, advance their careers and contribute their unique abilities to the growth of our company.

What to Expect Next:

After submitting your application, our recruiting team members will review your resume to ensure you meet the qualifications. This may include a brief telephone interview or email communication with our recruiter to verify resume specifics and salary requirements. Management will conduct interviews with those candidates who qualify, with prioritization given to those candidates who demonstrate the preferred qualifications.

 

We participate in E-Verify and comply with the Pay Transparency Nondiscrimination Provision. We are an Equal Opportunity Employer.

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Equal Employment Opportunity Statement

BlueCross BlueShield of South Carolina and our subsidiary companies maintain a continuing policy of nondiscrimination in employment to promote employment opportunities for persons regardless of age, race, color, national origin, sex, religion, veteran status, disability, weight, sexual orientation, gender identity, genetic information or any other legally protected status. Additionally, as a federal contractor, the company maintains Affirmative Action programs to promote employment opportunities for minorities, females, disabled individuals and veterans. It is our policy to provide equal opportunities in all phases of the employment process and to comply with applicable federal, state and local laws and regulations.

We are committed to working with and providing reasonable accommodations to individuals with physical and mental disabilities.

If you need special assistance or an accommodation while seeking employment, please e-mail [email protected] or call 1-800-288-2227, ext. 47480 with the nature of your request. We will make a determination regarding your request for reasonable accommodation on a case-by-case basis.