POSITION:                                      Graphic Design & Marketing Specialist         

DEPARTMENT:                             Sales and Marketing 

REPORTS TO:                                Director of Sales & Marketing and Graphic Design & Creative Director   

FLSA STATUS:                               Salaried/Exempt          

Summary

ASM Global, the leader in privately managed public assembly facilities, has an excellent and immediate opening for a Graphic Design & Marketing Specialist for ASM Global/Caesars Superdome | Smoothie King Center | Champions Square. Primary responsibility is the design and creation of all ASM Global Complex print and online event, promotional and sales advertising and collateral.  Responsible for the development of presentations for Upper Management as needed.  This position will also be responsible for deploying e-blasts and making periodic updates to the facility websites.

Essential Duties and Responsibilities

• Creation and deployment of eblasts related to venue pre-sales, on-sales and special promotions to drive ticket revenue and the number of click-throughs to venue complex websites
• Responsible for utilizing Ticketmaster tools and marketing resources (i.e. TM One) to create broadened exposure, drive ticket sales, and analyze/report on incoming data from various online marketing platforms
• Develop the creative for the Social Media Content Calendar to increase exposure and drive engagement across all channels
• Creation of ticketed event-related print/online ad collateral as coordinated with the Event Marketing Coordinator
• General maintenance of all three venue complex websites as well as daily updates to the event schedule, event-related informational pages, artwork, and sales materials
• Creation of event-related digital signage at all venues within the complex
• Creation and deployment of eblasts, print and online ads to market the venue complex and drive new private event bookings
• Creating, updating and ordering of all sales collateral as needed
• Creation of artwork for promotional/sales gifts as needed
• Design of quarterly internal employee newsletter in coordination with Guest Services Team
• Design of all collateral, print signage, newsletters, presentations and internal communications for the venue complex and the Louisiana Stadium and Exposition District (LSED) as requested
• Responsible for maintaining and increasing the in-house email database for the venue complex through creative strategies in order to increase ticket sales, ancillary revenues and bookings
• Responsible for maintaining library and archiving all photographs on servers for venue complex use
• Assist Event Marking Manager with artist/promoter gifts and event related activations
• Event setup photography & event day documentation as needed
• All other duties as assigned

Qualifications:
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• Advanced knowledge of and demonstrated ability in Adobe Creative Suite, including, but not limited to: Photoshop, InDesign, Illustrator, Bridge, AfterEffects,
• Strong knowledge of Microsoft Office
• Understanding of best practices and experience with email marketing, paid social media, and database management
• Strong time management skills with the ability to organize and prioritize to meet tight deadlines
• Excellent verbal and creative writing skills
• Strong proofreading abilities
• Creative thinker who can work both independently and as part of a team
• Working knowledge of website content management and e-mail campaign management
• Basic Photography Skills
• Ability to work irregular hours as needed
• Ability to physically move around the facility

Education and/or Experience        

• Bachelor’s degree in communications, marketing, public relations, graphic design or related field preferred
• Must have at a minimum of 3-4 years professional graphic design experience

Certificates, Licenses, Registrations

• Must possess a valid Louisiana Driver’s license at the time of appointment and throughout employment

Physical Demands

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

While performing the duties of this job, the employee is regularly required to move around the facility; to stand for long hours during events; talk and hear. This position may require work inside or outside of the building, as needed by events.

Note

The essential responsibilities of this position are described under the headings above.  They may be subject to change at any time due to reasonable accommodation or other reasons.  Also, this document in no way states or implies that these are the only duties to be performed by the employee occupying this position.

ASM Global is an Equal Opportunity/Affirmative Action employer, and encourages Women, Minorities, Individuals with Disabilities, and protected Veterans to apply. VEVRAA Federal Contractor.

Caesar’s Superdome

P.O. Box 52439

New Orleans, La 70113

Applicants that need reasonable accommodations to complete the application process may contact 504-587-3995.