Company :

HM Insurance Group

Job Description : 

JOB SUMMARY

Responsible for the development, design and delivery of communications and communications programs that support HM Insurance Group’s brand, vision, mission and the strategic direction of the business.

Supports departments throughout HM Insurance Group to develop and position strategic internal and external communications. The incumbent will be responsible for consulting with all levels of management to proactively identify and develop key messages and determine the appropriate media channels to deliver them. Develops presentations, administrative form and guides, internal announcements, and relevant social media communications.

This is a hybrid based role in Pittsburgh, PA. Onsite T, W, Th.

ESSENTIAL RESPONSIBILITIES

• Serve as a communications consultant and partner with colleagues, leaders, and various departments to decide what needs to be communicated across our organization. Determine the most effective ways to reach internal audiences with these messages. 
• Contribute to and manage small to medium projects within the assigned area. Develop and execute internal communications plans for special projects or corporate campaigns. These assignments are broad in scope and require depth of knowledge as well as creativity. 
• Plan, research, write, edit, and deliver business and job-related information using digital communications tools (intranets, microsites, emails, key messages, talking points, etc.) to inform team members about our organization’s mission, vision, Core Behaviors, strategy, policies, initiatives, and events.  
• Measure the success of your communications efforts using data from tools such as Google Analytics, SharePoint, and Poppulo, as well as through anecdotal feedback and other metrics that are available to you.  
• Provide counsel to those you work with about the best communication practices and tactics to reach the right audience. This includes digital and non-digital channels and tactics.  
• On an ongoing basis, meet with matrixed partners, ensure that messages support Highmark Health’s mission, vision, and strategy, and that internal messages align with external messages.
• Be available, when needed, to respond to internal crisis communication needs.
• Other duties as assigned or requested.

EDUCATION

Required

• Bachelor's degree in Marketing, Communications, Public Relations, or related field.

Substitutions

• 6 years of relevant, progressive experience in the area of specialization

Preferred

• None

EXPERIENCE

Required

• 5 years of Relevant progressive experience in marketing, communications, public relations, or related field.

Preferred

• Experience working in health care/health insurance or a related field.
• Experience with editing and proofreading.
• Experience publishing to a SharePoint platform
• Experience using and interpreting analytics using tools such as Google Analytics and building and analyzing surveys using tools such as Qualtrics 
• Understanding of desktop publishing (Photoshop, Illustrator) and Microsoft products (including Teams, SharePoint publishing, Excel).

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LICENSES or CERTIFICATIONS

Required

• None

Preferred

• None

SKILLS

• Exceptional oral and written communications abilities
• Significant expertise in their specific discipline(s)
• Knowledge of traditional and digital communications best practices, excellent communication, multitasking, organizational, research/interviewing, writing, grammar, and interpersonal skills
• Strong influence management skills preferred with focus on building strong internal client relationships
• Possesses and applies a broad and in-depth knowledge of the concepts, principles, practices, and processes of the specific field or discipline. Possesses significant expertise to complete assignments and ability to visualize, articulate, and solve problems
• Self-starter with the ability to work under pressure independently and as part of a team
• Knowledge of media relations strategy, including social media, and aligning internal and external messaging
• Knowledge of business and management principles involved in strategic planning, resource allocation, human resources modeling, and leadership techniques
• Knowledge of grammar and AP (Associated Press) and corporate style writing
• Superior attention to details
• Able to manage multiple long- and short-term projects

Language (Other than English):

None

Travel Requirement:

0% - 25%

PHYSICAL, MENTAL DEMANDS and WORKING CONDITIONS

Position Type

Office-based

Teaches / trains others

Occasionally

Travel from the office to various work sites or from site-to-site

Rarely

Works primarily out-of-the office selling products/services (sales employees)

Never

Physical work site required

Yes

Lifting: up to 10 pounds

Constantly

Lifting: 10 to 25 pounds

Occasionally

Lifting: 25 to 50 pounds

Rarely

Disclaimer: The job description has been designed to indicate the general nature and essential duties and responsibilities of work performed by employees within this job title. It may not contain a comprehensive inventory of all duties, responsibilities, and qualifications required of employees to do this job.

Compliance Requirement: This job adheres to the ethical and legal standards and behavioral expectations as set forth in the code of business conduct and company policies.

As a component of job responsibilities, employees may have access to covered information, cardholder data, or other confidential customer information that must be protected at all times.  In connection with this, all employees must comply with both the Health Insurance Portability Accountability Act of 1996 (HIPAA) as described in the Notice of Privacy Practices and Privacy Policies and Procedures as well as all data security guidelines established within the Company’s Handbook of Privacy Policies and Practices and Information Security Policy. 

Furthermore, it is every employee’s responsibility to comply with the company’s Code of Business Conduct. This includes but is not limited to adherence to applicable federal and state laws, rules, and regulations as well as company policies and training requirements.

Highmark Health and its affiliates prohibit discrimination against qualified individuals based on their status as protected veterans or individuals with disabilities and prohibit discrimination against all individuals based on any category protected by applicable federal, state, or local law.

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For accommodation requests, please contact HR Services Online at [email protected]

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