We’re building a world of health around every individual — shaping a more connected, convenient and compassionate health experience. At CVS Health®, you’ll be surrounded by passionate colleagues who care deeply, innovate with purpose, hold ourselves accountable and prioritize safety and quality in everything we do. Join us and be part of something bigger – helping to simplify health care one person, one family and one community at a time.

Position Summary

The Lead Director, Brand Strategy & Growth, will be on a small and high performing team, playing a critical role in building and delivering a crucial component of CVS Health’s brand strategy: clarifying the role that CVS Health and its underlying assets play in an increasingly dynamic and competitive marketplace. We are looking for our next “strategy athlete” who welcomes the opportunity to tackle a variety of growth strategy problems, inclusive of customer and brand strategy.

This leader will own and drive strategy development and planning in partnership with key teams across our various business segments, finance, communications and external consultants to reposition CVS Health for future growth. This includes helping steward the company’s long-term strategy and associated priorities, identifying the role each business unit plays to enable those priorities, and connecting the dots across businesses to accelerate existing revenue streams. Our team has a unique opportunity to sit on the cutting edge of CVS Health’s future aspirations and enable our future strategy.

This role requires comfort in working with ambiguity, as our team strives to create simplicity within complex, cross-functional strategic challenges. This leader will utilize market insights alongside CVS-focused expertise to help identify the future growth opportunities.

This role is a great fit for someone with demonstrated understanding of the healthcare landscape in America, with deep expertise in one or more of: payor, provider, PBM, care delivery, and pharmacy. Additionally, their ability to impact and influence senior executives with a combination of data and storytelling will be imperative to their success.  If you’re intellectually curious, self-motivated, and can easily function in a demanding, rapidly evolving business and organizational environment, this role is a great fit for you.

Primary Role and Responsibilities:

Define our long-range Enterprise growth strategy

• Considering market and consumer trends, define our long-term strategy in partnership with corporate strategy and business segments
• Identify opportunities to make our CVS Health and BU brand positioning clear, differentiated, and defensible in a way that creates ongoing preference and growth
• Always be looking 2-3 years ahead to proactively identify growth opportunities for CVS Health – both at the enterprise level and within each of the Business Segments to drive measurable business impact
• Partner cross-functionally and with BU teams to bring brand strategy to life
• Present points of view on various growth strategy that are rooted in data and insight

Partner and Inspire Cross-functionally

• Core cross-functional relationships to build and establish include Corporate Strategy, Customer Experience, Enterprise Insights, Finance, Business Segments, etc.
• Build trust and join forces with Business Segments to effectively translate the enterprise strategy and vision to Business Segment action and prioritization

Required Qualifications

• 8+ years of strategy (within an organization or consulting firm) experience, ideally with a strong understanding of consumer and B2B audiences in health care
• 6+ years cross-functional leadership experience

Preferred Qualifications

• Proficient in problem solving and structuring to create clear recommendations for consideration by senior and executive leadership
• Able to incorporate new learnings and act decisively, knowing when to involve leadership and when to move the ball forward
• Ability to think through a wide diversity of strategy questions and synthesize into a clear narrative / recommendation
• Excellent PowerPoint skills to build compelling, executive-ready narratives
• Comfort with analytics, financial metrics/ratios and primary research to build business cases and drive action
• Curiosity to ask the right questions and derive business implications
• Proven track record of the ability to work collaboratively with internal and external business partners in delivery ROI positive results.
• A can-do attitude and a passion for removing barriers, as many of the enterprise strategy projects require a strong ability to impact and influence the business unit teams
• Experience working in a highly matrixed organization
• Must be comfortable operating with ambiguity
• Self-motivated, high-capacity individual who can win in a demanding, performance-driven environment.
• Excellent communication skills that can be effectively articulated in both written and oral forms across a diverse audience base.
• Deep appreciation of end-to-end consumer experience and passion for the CVS Health suite of brands

Education

Bachelor’s degree in Healthcare, Business, Economics, or related fields.

MBA strongly preferred.

Pay Range

The typical pay range for this role is:

$100,000.00 - $231,540.00

This pay range represents the base hourly rate or base annual full-time salary for all positions in the job grade within which this position falls.  The actual base salary offer will depend on a variety of factors including experience, education, geography and other relevant factors.  This position is eligible for a CVS Health bonus, commission or short-term incentive program in addition to the base pay range listed above.  This position also includes an award target in the company’s equity award program. 
 

Our people fuel our future. Our teams reflect the customers, patients, members and communities we serve and we are committed to fostering a workplace where every colleague feels valued and that they belong.

Great benefits for great people

We take pride in offering a comprehensive and competitive mix of pay and benefits that reflects our commitment to our colleagues and their families.

This full‑time position is eligible for a comprehensive benefits package designed to support the physical, emotional, and financial well‑being of colleagues and their families. The benefits for this position include medical, dental, and vision coverage, paid time off, retirement savings options, wellness programs, and other resources, based on eligibility.

Additional details about available benefits are provided during the application process and on Benefits Moments.

We anticipate the application window for this opening will close on: 04/18/2026

Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state and local laws.