Market Development Specialist

Posted:
11/26/2024, 11:29:52 AM

Experience Level(s):
Junior ⋅ Mid Level ⋅ Senior

Field(s):
Business & Strategy ⋅ Sales & Account Management

Workplace Type:
Hybrid

Predictive analytics and machine learning power Socure’s groundbreaking technology and fuel our mission to verify 100% of good identities in real time and completely eliminate identity fraud on the internet.

Socure is the world leader in digital identity verification and fraud prevention. Our recent awards include Forbes 2022 America’s Best Startup Employers, The Forbes Cloud 100, The Deloitte Technology Fast 500, and Inc. 5000’s fastest growing companies.

Listen to why some of the world’s top technology investors see the enormous, transformative potential in Socure’s mission and products:

https://www.youtube.com/watch?v=ifM9_jPQCv8

Socure is looking for a driven, passionate professional with a strong desire to learn, collaborate, lean in and try new things. Sound like you? Read on.

What the role is:

The Market Development Specialist is the critical first point of contact for Socure prospects and customers. As a key member of the team, you will collaborate closely with Socure’s Sales Leadership, Account Executives and Marketing teams to identify key prospects, personas, and messaging. This role will drive pipeline, cultivate ongoing relationships, and be the face of Socure throughout the pre-sales cycle. 

Who we are:

  • Socure is redefining identity verification with groundbreaking technology, supporting myriad organizations with the most accurate authentication tools in the industry.

  • What we build helps businesses scale faster, stop fraud, and ultimately allows millions of people who are excluded from the digital economy (due to outdated fraud detection models) to take part in it like everyone else.

  • Our culture is about innovation, winning, and customer obsession. We are full of top performers that prioritize excellence and results, as well as support for one another, on the path to achieving our mission: to verify 100% of good identities in real time and completely eliminate identity fraud for every applicant on the internet.

  • To learn more about working at Socure - visit our career page here: https://www.socure.com/company/careers


 

What you’ll do:

  • Learn the Socure brand and offerings and stay up to date on Socure’s Terminology. (Don’t worry, in your first 30 days you will work closely with the Sales Enablement team to fully immerse you in Socure’s brand and offerings, as well as specific terminology and tactics)

  • Understand our core products in order to effectively qualify and engage prospective customers.

  • Present and pitch Socure products through a strategic method of cold calls, emails campaigns, and social media contact.

  • Follow up on inbound leads and referrals, maintaining CRM hygiene, and taking good notes.

  • Conduct research to identify potential clients and target industries

  • Generate and qualify leads through various channels, including cold calling, email outreach, and social media prospecting

  • Articulate the company's value proposition and product offerings to potential customers

  • Engage with prospects and build relationships through effective communication and follow-up

  • Schedule and coordinate meetings or product demonstrations with qualified leads for the sales team

  • Collaborate with the sales team to develop effective strategies for lead generation and pipeline development

  • Keep accurate records of lead interactions and sales activities using CRM software

  • Stay up to date with industry trends, market conditions, and competitor activities

  • Align with campaign leaders and account executives to drive meetings with target accounts that result in net-new pipeline and deal velocity

What you’ll bring:

  • Exceptional verbal and written communication skills

  • Outstanding phone skills and ability to handle 100+ calls per day

  • Ability to ‘hunt’ for new leads and information on existing leads

  • Ability to set and hold a strong standard for self directed work

  • Personal drive and internal motivation towards high achievement

  • Proven creative problem-solving approach and strong analytical skills

  • Prior experience as a Sales Development Representative or Account Executive with a track record of achieving sales quotes with SaaS related products

  • Excited by the challenges of a fast-paced, mission-driven company set on disrupting the identity and fraud verification industry 

  • Self-motivated and target-driven mindset

Nice to have:

  • Experience in the Identity Verification, Fraud or Compliance Space

  • Familiarity with Outreach.io, Salesforce CRM, 6Sense

  • Background in SaaS, FinTech, Security Tech, or Startups

  • Experience in working closely with Marketing and Sales

Salary Disclosure:

Base Salary range: $65,000-70,000
On Target Commission: $20,000-24,000

This represents the expected salary range for this job requisition. Final offers may vary from the amount listed based on factors including geography, candidate experience and expertise, and other job related factors. Socure's compensation and rewards package for full time roles includes a market competitive salary, equity, and comprehensive benefits.

Socure is all about encouraging people to push the boundaries of what’s possible through top-tier performance, innovation, ownership, and shared expertise.

We empower excellence by providing great perks and benefits to both our fully remote employees in North America and our hybrid teams in India.

To learn more, check out Socure’s Career Page: https://www.socure.com/company/careers

Socure is an equal opportunity employer and value diversity of all kinds at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

To learn more about how our work is changing the world, check out these articles and videos: