Marketing Manager, Specialty Care

Posted:
12/4/2024, 12:34:43 AM

Location(s):
Ontario, Canada ⋅ Mississauga, Ontario, Canada

Experience Level(s):
Mid Level ⋅ Senior

Field(s):
Growth & Marketing

**This position is based out of Mississauga and requires 2-3 business days at the office

Primary Responsibilities:

This is a unique opportunity to influence the trajectory of GSK Canada's respiratory franchise by leading launch products with multiple indications in the specialized respiratory market.

  • Demonstrate an agile mindset, fearless collaboration and an appetite for ongoing learning
  • Development of strategic & operational plans, with associated customer facing plans (sales, access), key performance indicators, forecasts, & performance optimization processes and others as required
  • Lead projects/programs with input from and collaboration with internal cross-functional team and external partners (Internal projects, Sales, Agencies and PAAB)
  • Develop and nurture effective working relationship with Global and Regional counterparts to ensure local alignment to Global strategies and plans
  • Possibility to develop and mentor specialty respiratory marketing team members (product managers)
  • Contribute to innovative strategies, tactics, programs, and processes to grow the business
  • Alignment with pricing submissions as well as pCPA strategies across appropriate cross functional partners
  • Complete assigned responsibilities in the annual brand business review process including market opportunity analysis, strategy/vision development, and budget/tactical plan development and implementation
  • Provide ongoing analysis/conclusions of market forces that have potential to impact business and scenarios/action plans to address near to mid-term opportunities and threats
  • Lead business meetings with internal partners (including Global teams) and roll-out of tactical initiatives
  • Work cross-functionally to develop/understand robust financial forecasts
  • Develop and nurture direct customer relationships to deepen understanding of patient journey and develop meaningful, patient focused value offerings
  • Work closely with training partner and sales leadership to ensure appropriate focus on analytics, competitive skillset development, challenging conversations, objective setting
  • Demonstrate a solid understanding of the broader respiratory portfolio and GSK narrative to make appropriate trade off decisions that will positively impact the overall business

Basic Qualifications:

  • Bachelor’s or Master’s Degree
  • 5+ years of experience in marketing/commercial roles
  • 5+ recent years working in a specialty role
  • Product launch experience
  • Excellent communication and customer engagement skills
  • Strong organizational skills
  • Self-motivated, agile, fearless collaborator, passionate, committed, invested in the business
  • Strategic thinker and ability to problem solve
  • Ability to effectively work and contribute in a team-based environment
  • Ability to motivate, influence and lead peers and others
  • Strength in challenging both self and status quo
  • Ability to quickly move to implications of information received & formulate scenarios and plans
  • Skills in tracking the return on investment of various projects/initiatives (ROI)
  • Able to clearly communicate to management, peers and customers on an individual level and in formal presentations

Preferred Qualifications:

  • MBA an asset
  • Experience in launching specialty products to HCPs
  • Experience in oncology
  • People management experience
  • Bilingual (English and French)

#LI-Hybrid

Why GSK?

Uniting science, technology and talent to get ahead of disease together.

GSK is a global biopharma company with a special purpose – to unite science, technology and talent to get ahead of disease together – so we can positively impact the health of billions of people and deliver stronger, more sustainable shareholder returns – as an organisation where people can thrive. We prevent and treat disease with vaccines, specialty and general medicines. We focus on the science of the immune system and the use of new platform and data technologies, investing in four core therapeutic areas (infectious diseases, HIV, respiratory/ immunology and oncology).

Our success absolutely depends on our people. While getting ahead of disease together is about our ambition for patients and shareholders, it’s also about making GSK a place where people can thrive. We want GSK to be a place where people feel inspired, encouraged and challenged to be the best they can be. A place where they can be themselves – feeling welcome, valued, and included. Where they can keep growing and look after their wellbeing. So, if you share our ambition, join us at this exciting moment in our journey to get Ahead Together.

GSK is an equal opportunity employer committed to diversity and inclusion.  We welcome applications from all qualified individuals to apply to our career opportunities. GSK is committed to accommodating persons with disabilities. If you need accommodation at any stage of the application process or want more information on our accommodation policies, please contact us at [email protected].  Please do not send resumes to this e-mail and instead apply through the online application process of this posting.

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