Title: Analyst, Commercial Insights – Services

London, UK
 

Reporting to: Manager, Commercial Insights - Services

Key Function and Responsibility of the Role

PlayStation is looking for an innovative, meticulous, highly motivated Analyst to join our PlayStation Services team. Services sits within the Global Sales and Business Operations organization that manages the PlayStation Plus subscription business, a key revenue generator and innovator for Sony Interactive Entertainment. This role sits within the Planning and Insights team responsible for leading analytics operational excellence in commercial performance, planning, and strategy.

This role is responsible for insightful and actionable analytics support of our subscription services from a commercial planning standpoint. You will play a critical role in creating data reporting tools, developing methodologies for measuring and forecasting impact to subscriptions, and delivering analytical insights on the performance of offers & promotions, pricing and experience optimizations. The work you do will directly impact decisions made about the offers and experience made available to PlayStation Plus members. Effective verbal and written communication skills are very important, as they will collaborate with key collaborators across a global organization.

What you will be doing

• Support the Services Insights team with analysis of commercial and engagement trends across the PlayStation Plus user base, using these insights to inform strategic decisions
• Working across our Commercial, Engagement & Experience and CRO teams, you will be responsible for implementing standard processes of experimentation hypothesis generation and incremental measurement & analysis
• Generate and maintain a framework for understanding the impact of our experimentation on downstream customer behaviour and their engagement with PS Plus.
• Exploring our subscriptions data for novel insights, and translate those insights into clear hypotheses for testing
• Assisting in the automation of analytical frameworks, and working with our Engineering and Reporting teams to democratize insights into actionable outputs
• Partner closely with collaborators within GSBO and other supporting teams to understand and deliver business insights using data
• Collaborate with data teams across SIE to understand and use available tools and resources while contributing learnings and business area expertise to the organization

What we are looking for

• Proficient at translating ambiguous business requirements into significant analytical insights from start to finish
• Shown experience creating data visualizations and reports to surface actionable insights
• Proficient with SQL and spreadsheet applications (Excel, Google sheets, etc.)
• Keen attention to detail and ability to deliver high quality analytical work
• Excellent communication skills (written and verbal)
• Ability to work collaboratively with collaborators across different teams and levels
• Strong project management, multi-tasking and organizational skills
• Ability to adapt quickly in a dynamic, changing, fast-paced business environment
• Ability to work varying hours as well as a flexible approach to working hours to support global business operations

Preferred Qualifications

• Strong technical proficiencies with Python, Airflow
• Skilled with visualization tools like Tableau, Domo