Digital Web Data Analyst

Description -

We are looking for a Digital Web Data Analyst (Specialist level) to support our digital analytics efforts by delivering high-quality reporting and actionable insights. This role focuses on analyzing digital data, building reliable dashboards, and partnering with stakeholders to answer business questions using data. The position is hands-on and execution-focused, with opportunities to grow technical depth across multiple analytics tools.

Responsibilities

• Analyze digital and web data to identify trends, patterns, and opportunities that support business decisions.
• Build and maintain reports and dashboards using tools such as Databricks and data sourced from Adobe and GA4 clickstream datasets.
• Translate business questions into clear analytical requirements and deliver accurate, timely insights.
• Work with clickstream and digital interaction data to support performance measurement and optimization efforts.
• Support ongoing improvements to reporting processes and data quality, following established best practices.
• Leverage and develop AI initiatives to achieve operational efficiency unlocks

Requirements (Must-Have)

• Hands-on experience analyzing digital or web data in an analytics role (Adobe, GA4).
• Strong SQL skills for querying and analyzing data, preferably using Databricks or similar data platforms.
• Experience building dashboards and reports in Tableau, Adobe Workspace (or similar BI tools).
• Solid analytical mindset with the ability to interpret data and explain findings to non-technical stakeholders.
• Ability to work independently on assigned tasks with guidance from senior team members.
• Flexibility to attend meetings on occasion during U.S. business hours or adjust working hours to enable overlap with U.S.-based teams

Preferred (Nice-to-Have)

• Exposure to experimentation, optimization, or A/B testing data.
• Experience working in multi-tool analytics environments within large or complex organizations.
• 2–4 years of relevant experience in digital analytics, data analysis, or a related field.

Education & Experience Recommended
• Four-year or Graduate Degree in Marketing, Data Analytics, or any other related discipline or commensurate work experience or demonstrated competence.
• Typically has 4-7 years of work experience, preferably in marketing, data analytics, or a related field or an advanced degree with 3-5 years of work experience.

Preferred Certifications
• Analytics Certification

Disclaimer
• This job description describes the general nature and level of work performed in this role. It is not intended to be an exhaustive list of all duties, skills, responsibilities, knowledge, etc. These may be subject to change and additional functions may be assigned as needed by management.

Job -

Marketing

Schedule -

Full time

Shift -

No shift premium (Romania)

Travel -

No

Relocation -

No

Equal Opportunity Employer (EEO) - 

HP, Inc. provides equal employment opportunity to all employees and prospective employees, without regard to race, color, religion, sex, national origin, ancestry, citizenship, sexual orientation, age, disability, or status as a protected veteran, marital status, familial status, physical or mental disability, medical condition, pregnancy, genetic predisposition or carrier status, uniformed service status, political affiliation or any other characteristic protected by applicable national, federal, state, and local law(s).

Please be assured that you will not be subject to any adverse treatment if you choose to disclose the information requested. This information is provided voluntarily. The information obtained will be kept in strict confidence.

For more information, review HP’s EEO Policy or read about your rights as an applicant under the law here: “Know Your Rights: Workplace Discrimination is Illegal"