Product Marketing Team Lead

Posted:
1/29/2025, 1:08:40 AM

Location(s):
Ouaka, Central African Republic

Experience Level(s):
Senior

Field(s):
Growth & Marketing

Workplace Type:
Remote

Working at The Adaptavist Group

The Adaptavist Group is a global family of companies with a common goal. We combine the best of teamwork, technology, and processes, helping all kinds of businesses be better today and tomorrow.

We are experts at delivering enterprise software, tailored solutions, and quality services across some of the world’s most trusted technology ecosystems, including Atlassian, AWS, Slack, GitLab, monday.com and Aha!

We make change happen. From anywhere.

Our flexible, remote-first way of working means that work can fit around your life, rather than your life fitting around work.

About the role

As the ScriptRunner Product Marketing Team Lead, you will be responsible for the success of the Product Marketing Team through commercial success and team leadership and management. This role plays a pivotal part in shaping the strategic direction of product marketing efforts and aligning them with the broader business objectives.

As a key member of the ScriptRunner Marketing Leadership group, you will coordinate and align the product marketing strategy to the business unit strategy. This involves close collaboration with other functional leads, including the Engineering Leads, Product Management Lead, and UXD Lead. 

This role has a heavy focus on strategic initiatives, including overseeing and aiding in the creation of target personas, Ideal Customer Profiles (ICPs), and sales enablement strategies to enhance market positioning and messaging. Management and leadership of the Product Marketing Team form a large part of the role, which includes, but  is not  limited to, mentoring, objective setting, best practice definition, and processes to streamline the different areas of product marketing. You will also be responsible for ensuring sharing of knowledge and creation of templates in order to improve the effectiveness of the team.

The Product Marketing Team Lead is responsible for monitoring and reporting on the team's targets & KPIs to the business unit leadership, as well as providing analysis and identifying remedial opportunities to any blockers to target attainment. Strong relationships and communication will need to be established and maintained with the shared services teams and the business unit Product teams, including product managers and product leadership.
#LI-DA1

At The Adaptavist Group, we are committed to promoting a diverse and inclusive community and believe this positively impacts both the creation of our innovative products and our delivery of bespoke solutions to our global customers and our own unique culture. We encourage all qualified applicants, regardless of age, disability, race, sexual orientation, religion or belief, sex, gender identity, pregnancy and maternity, marriage, and civil partnership status. From our family-friendly policies to our flexible work environment we offer a range of benefits and policies in order to support staff from all different backgrounds. If you have any questions, please do ask us.

Check out our WORK180 page
Check out our Flexa page

We look forward to your application!