Job Profile:

Administrative Operations Manager 1

Job Family:

Administrative Operations

Time Type:

Full time

Max Pay – Depends on experience:

$95,000.00 USD Annual

Apply before 11:59 PM Arizona time the day before the posted End Date.

Minimum Qualifications:

Bachelor's degree and three (3) years of experience appropriate to the area of assignment/field; OR, Any equivalent combination of experience and/or training from which comparable knowledge, skills and abilities have been achieved.

Job Description:

Salary: Depending on location. $85,000 (AZ based)

$95,000 (CA based)

ASU Local was born from ASU’s pioneering efforts to create community-based college pathways, reimagining higher education to ensure equitable access for all learners. ASU Local blends the flexibility of online learning with in-person support and engagement. It offers students the opportunity to pursue an ASU degree while staying rooted in their own communities, supported by coaches, advocates, and peers. The program is designed to expand equitable access to higher education by removing barriers of geography and traditional campus constraints. Through ASU Local, learners gain both a world-class ASU education and the resources to succeed in college, career, and life.

This is a hands-on, high-accountability enrollment leadership role for someone with deep roots in higher education admissions and enrollment management. The systems and core strategies that produced our recent growth are in place. What we need now is an Associate Director of Enrollment and Recruitment who brings higher ed enrollment expertise, translates proven strategies into staff capability across a team, partners cross-functionally with units like the Creative Communications and the Explore unit under University College, and makes data-driven decisions at every turn.

We need a leader who rolls up their sleeves, gets into the work alongside the team, and is energized by the pace of growth we are sustaining. Performance will be measured directly by enrollment outcomes.

Essential Duties:

Higher Education Enrollment Expertise & Strategy

• Serve as the resident expert in higher ed enrollment strategy, bringing professional experience in admissions, enrollment management, or student recruitment from a college or university setting

• Translate that expertise into concrete, executable recruitment plans across all ASU Local sites, grounded in what the data shows is working

• Develop and maintain a data-informed enrollment strategy; analyzing funnel metrics, conversion rates, yield patterns, and outreach effectiveness to drive decisions and adjust course in real time

• Lead enrollment strategy development in close partnership with the Executive Director, including serving as a strategic thought partner to the Explore department on building and refining their own enrollment approach

Cross-Functional Partnership with Creative Communications

• Serve as the primary enrollment strategy partner to the Creative Communications team in the Dean's Office, translating recruitment goals and data insights into actionable creative briefs

• Collaborate with marketers and copywriters to ensure campaigns, messaging, and outreach materials are strategically aligned with enrollment targets and audience segments

• Bring the data (open rates, conversion by channel, event attendance, yield by cohort) so that creative decisions are grounded in what is actually moving prospective students toward enrollment

• Provide strategic direction and clear enrollment context, and partner with the Creative Communications team to lead the creative execution

• Partner with the Explore unit to align on recruitment strategies, share what is working across ASU Local, and co-develop best practices for converting online-adjacent students into enrolled learners

Staff Training & Recruitment Execution

• Design and deliver a comprehensive training series for all ASU Local staff members covering the recruitment strategies that have driven our growth: pipeline outreach, community college transfer engagement, ASU Local signature events, and high-touch calling and SMS campaigns

• Translate national strategy into site-level execution; ensuring every staff member understands not just what to do, but why it works and how to adapt it to their community

• Coach site leaders to own their enrollment outcomes with confidence, using data to diagnose problems and act decisively

• Codify best practices into replicable systems and training materials that scale as ASU Local grows into new communities

Data & Enrollment Systems Management

• Regularly review and analyze enrollment funnel data across all sites (tracking inquiry, application, admission, and yield rates to identify gaps and opportunities)

• Use data to set site-level growth targets, evaluate strategy effectiveness, and make the case for resource allocation

• Maintain and optimize the enrollment systems already in place 

• Oversee enrollment system setup for any new site launches as ASU Local expands

Budget & Resource Oversight

• Manage recruitment budgets and site-level marketing fund allocation in partnership with site leaders

• Ensure spending decisions are tied to data and aligned with enrollment priorities

• Advise on allocation of central resources to support operational needs and growth across all locations

Additional Responsibilities: Perform other duties and responsibilities as assigned by the Executive Director to support the organization’s mission and strategic priorities.

Desired Qualifications:

• Evidence of a Master’s degree preferred, however, relevant work experience is highly valued. You have earned a bachelor’s degree. Ideally, you will have a master's of education or equivalent.  

• Demonstrated success in developing and implementing enrollment growth strategies across multiple sites.

• Evidence of achieving or exceeding benchmarks in student enrollment, persistence, engagement, and/or goal attainment.

• Experience with Salesforce or other CRM systems, student case management, and enrollment technology tools (3+ years).

• Strong track record of building partnerships with educational institutions and community organizations.

• Evidence of designing learning or engagement experiences for small and large groups.

• Experience collaborating with marketing teams to align recruitment strategies, campaigns, and messaging with organizational goals.

• Experience in instructing, coaching, or mentoring students.

Working Environment:

• Activities are performed in an environmentally controlled office setting subject to extended periods of sitting, keyboarding, and manipulating a computer mouse

• Frequent to Standing for varying lengths of time and walk moderate distances to perform work

• Occasional bending, reaching, lifting, pushing, and pulling up to 25 pounds

• Regular activities require the ability to quickly change priorities, which may include and/or are subject to the resolution of conflicts

Department Statement:

Historically, University College offers students a range of academic services, such as tutoring, career and major exploration classes, success courses, and college transition programs like ASU’s First-Year Success program, among others. These programs and initiatives were conceived to support ASU’s goal of improving student retention and persistence toward graduation. Today, University College is going through an exciting reinvention, focused on broadening its offerings for all learners from every major and at any stage of their academic journey. University College’s goal is to disrupt the 20th-century model of higher education by:

• We design personalized learning experiences to end achievement disparities for students of all backgrounds.

• We design for an integrated work and learning future.

• We design services to support learners at scale by using design thinking, analytics, automation, and intelligent systems.

• University College is guided by five key design principles: 

  • Learners First – Begin with a focus on learner’s needs.

  • Be Bold – The problems we are working on demand it.

  • Simplify – Remove the unnecessary. 

  • Personalize – 1:1. Connect. Care. Create value for the learner.

  • Collaborate – Radically. We are in this together.

• A wide range of new programs and services are currently under development.

Driving Requirement:

Driving is not required for this position.

Location:

Campus: Tempe

Funding:

No Federal Funding

Instructions to Apply:

Current employees, student workers seeking staff opportunities, and students applying for student worker positions must apply directly through the Workday Jobs Hub.

Please use the link below to log in using single sign-on.

https://www.myworkday.com/asu/d/inst/1$9925/9925$24431.htmld

To be considered, your application must include all of the following attachments:

• Cover letter

• Resume or CV

Multiple documents may be uploaded in the attachments section. Alternatively, applicants may combine all required materials into a single PDF for submission. Please ensure uploaded documents are clearly labeled and include your name.

Please ensure your resume includes all employment information in month and year format, for example 6/04 to 8/14, along with job title, job duties, and employer name for each position. Your resume should clearly demonstrate how your experience and background meet the minimum and desired qualifications for this position. Incomplete applications or missing required materials may not be considered.

Important: Do not withdraw your application to make edits. Once an application is withdrawn, it cannot be edited, reactivated, or replaced with a new submission. If you have questions or need assistance, please contact The Office of Human Resources Talent Acquisition before the posting close date.

Graduate Assistant, Intern and part-time positions are counted as half time for experience equivalency, meaning one year equals six months of experience.

Only electronic applications will be accepted for this position. By submitting an application, you confirm that the information provided is accurate and complete.

ASU Statement:

Arizona State University is a new model for American higher education, an unprecedented combination of academic excellence, entrepreneurial energy and broad access. This New American University is a single, unified institution comprising four differentiated campuses positively impacting the economic, social, cultural and environmental health of the communities it serves. Its research is inspired by real world application blurring the boundaries that traditionally separate academic disciplines. ASU serves more than 100,000 students in metropolitan Phoenix, Arizona, the nation's fifth largest city. ASU champions inclusive excellence, and welcomes students from all fifty states and more than one hundred nations across the globe.

ASU is a tobacco-free university. For details visit https://wellness.asu.edu/explore-wellness/body/alcohol-and-drugs/tobacco

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected veteran status, or any other basis protected by law.

Notice of Availability of the ASU Annual Security and Fire Safety Report:

In compliance with federal law, ASU prepares an annual report on campus security and fire safety programs and resources. ASU’s Annual Security and Fire Safety Report is available online at https://www.asu.edu/police/PDFs/ASU-Clery-Report.pdf. You may request a hard copy of the report by contacting the ASU Police Department at 480-965-3456.

Relocation Assistance – For information about schools, housing child resources, neighborhoods, hospitals, community events, and taxes, visit https://cfo.asu.edu/az-resources.

Employment Verification Statement:

ASU conducts pre-employment screening which may include verification of work history, academic credentials, licenses, and certifications.

Background Check Statement:

ASU conducts pre-employment screening for all positions which includes a criminal background check, verification of work history, academic credentials, licenses, and certifications. Employment is contingent upon successful passing of the background check.

Fingerprint Check Statement:

This position is considered safety/security sensitive and will include a fingerprint check. Employment is contingent upon successful passing of the fingerprint check.