Job Description

Job Description:

The Digital Brand Specialist (NMG) is analytical, results-oriented, and views the business through the lens of the customer. The Digital Brand Specialist (NMG) acts as an internal brand advocate for assigned vendors, influencing digital merchandising, product placement, marketing/media performance, and Live-to-Site workflow management including dropship set up. The role advises external vendors on merchandising strategies, digital performance insights, and site optimization opportunities across all categories within their brand. They will also partner cross-functionally with Merch Ops, Digital Ops, and Price to ensure operational excellence.

Digital Brand Specialist (NMG) Responsibilities:

• Maintain item intent accuracy, perform quality checks for item setup, and complete item set ups as necessary.
• Manage drop ship feeds, markdowns, RTVs, racking, reorders, and promos.
• Pull reporting for pre- and in-season strategy needs and buy meetings.
• Analyze brand performance metrics to identify trends with assigned digital AOR.
• Partner to Improve Brand Experience: Optimize PDP copy, imagery, and browse attributes in partnership with the brand; ensure romance copy for priority products.
• Performance Monitoring: Track KPIs (sales trend, traffic, conversion, engagement) and share insights to inform strategies for digital AOR.
• On Site Marketing: Secure brand content to support onsite and in season messaging and exposure, support brand boutique
• Media Performance: Review & collaborate with brand on SPA submissions to ensure alignment with inventory depth and relevancy.
• Digital Merchandising: Partner with Digital teams for organic exposures and site optimizations (ex. Filter validations, category management, item tokens)
• Live-to-Site Oversight: troubleshoot bottlenecks and ensure timely launches for owned and drop ship workflows.
• Product Strategy: Support digital insights to inform assortment planning; collaborate with buying teams, ecomm merchandisers and vendors on strategic priorities.

We’ve got you covered…

Our employees are our most important asset and that’s reflected in our benefits. Nordstrom is proud to offer a variety of benefits to support employees and their families, including:

• Medical/Vision, Dental, Retirement and Paid Time Away

• Life Insurance and Disability

• Merchandise Discount and EAP Resources

A few more important points...

The job posting highlights the most critical responsibilities and requirements of the job. It’s not all-inclusive. There may be additional duties, responsibilities and qualifications for this job.

For Los Angeles or San Francisco applicants: Nordstrom is required to inform you that we conduct background checks after conditional offer and consider qualified applicants with criminal histories in a manner consistent with legal requirements per Los Angeles, Cal. Muni. Code 189.04 and the San Francisco Fair Chance Ordinance. For additional state and location specific notices, please refer to the Legal Notices document within the FAQ section of the Nordstrom Careers site.

Applicants with disabilities who require assistance or accommodation should contact the nearest Nordstrom location, which can be identified at www.nordstrom.com. 

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Current Nordstrom employees: To apply, log into Workday, click the Careers button and then click Find Jobs.

Applications are accepted on an ongoing basis.

Pay Range Details

The pay range(s) below has been provided in compliance with state specific laws. Pay ranges may be different for other locations. 
Pay offers are dependent on the location, as well as job-related knowledge, skills, and experience.

Washington: $69,000.00 - $110,500.00 USD Annual

This position may be eligible for performance-based incentives/bonuses. Benefits include 401k, medical/vision/dental/life/disability insurance options, PTO accruals, Holidays, and more. Eligibility requirements may apply based on location, job level, classification, and length of employment. Learn more in the Nordstrom Benefits Overview by copying and pasting the following URL into your browser: https://careers.nordstrom.com/pdfs/Ben_Overview_15_Full_Time_ES-US.pdf