Director, Hospitality Sales

Posted:
12/5/2025, 3:44:00 AM

Location(s):
North Carolina, United States ⋅ High Point, North Carolina, United States

Experience Level(s):
Senior

Field(s):
Business & Strategy ⋅ Sales & Account Management

Join one of the fastest growing, most dynamic companies in the furniture industry. For over 25 years, Four Hands has been a leading designer and wholesaler of furniture and décor, helping people create spaces that feel like home.

Recognized on the Inc. 5000 list of fastest-growing companies and named one of Austin’s Top Workplaces year after year. We invest in exceptional people — with a team of over 800 and growing — fostering our employees’ careers and celebrating them at every step of the way. Four Hands is where passion meets purpose and where your next chapter begins.

As Director of Hospitality Sales, you will shape and grow our new hospitality sales division. This role focuses on leading strategic initiatives and navigating market trends to position the company for long-term success. We're seeking a leader with strong vision, strategic insight, and a deep understanding of the industry to shape the future of global home furnishings

In This Role

Manage and cultivate a strong relationship with existing hospitality customers to drive ongoing business growth through regular communication, tailored service, and proactive problem solving
Identify and pursue new business opportunities in the contract commercial sales sector
Negotiate contract terms and conditions with clients, ensuring favorable outcomes for the company while maintaining positive relationships
Leverage expertise in Salesforce, including sales pipeline tracking and management to optimize processes and drive business growth
Collaborate with cross-functional teams—including Marketing, Accounting, Product Development, and Merchandising—to align on product, pricing, execution, and sales initiatives
Define clear performance metrics and KPIs; implement plans to measure the success of the strategy
Prepare reports on sales activities, pipeline status, and revenue forecasts for senior leadership
Conduct market research to identify trends and competitive opportunities
Support a culture of continuous improvement, encouraging feedback and innovation from the sales team
Schedule, attend and travel to trade shows to drive business opportunities
Other duties as assigned, in accordance with training and qualifications
Uphold our Core Values and be a valuable member of the Four Hands team:
- Be open and honest
- Reach for excellence
- Act with responsibility
- Value the whole person
- Enjoy the journey

Leadership and Team Management

Lead and mentor team to align with Four Hands’ strategic objectives
Facilitate effective communication and collaboration among team members, encouraging the sharing of ideas and best practices to drive innovation and successful implementation of digital solutions
Foster individual growth and skill enhancement through regular feedback, training sessions, and professional development opportunities
Collaboratively establish clear, measurable goals for the team that align with broader organizational objectives, ensuring accountability and focus
Monitor progress towards goals through regular check-ins and performance reviews, providing constructive feedback and guidance to help the team achieve their targets
Promote a culture of continuous improvement by encouraging team members to analyze performance outcomes, identify areas for enhancement, and propose innovative solutions to overcome challenges
Develop and manage the department’s budget, ensuring efficient allocation of resources and alignment with business priorities
Develop and implement strategies to achieve departmental and organizational objectives
Evaluate industry trends and leverage insights to drive innovation and maintain a competitive edge
Build and maintain strong relationships with key stakeholders, both internal and external, to facilitate collaboration and alignment

The Ideal Person

8+ years of experience in contract hospitality sales management
Experience, credibility and a strong network base in the furniture space required
Proficiency in CRM software (Salesforce) and Microsoft Office Suite
Thorough knowledge of the contract furniture industry, including competitors, projects in process and relationships with key influencers and decisions
Strong negotiation skills with the ability to close deals effectively
Excellent leadership and team management abilities

About Four Hands

Headquartered in Austin, Texas, since 1996, Four Hands crafts furniture, art and décor — pieces that are all about creating space. Timeless, thoughtful designs with endless possibilities. Pieces meant to be experienced and form a whole that feels like home.

Our trade customers range from interior designers to large retailers who rely on our expertise to grow and guide their business to success. We treat our partners as part of the Four Hands family, championing them and rooting for their every win.

And, we are constantly pursuing better — from sourcing the finest materials and finishes to seeking fresh inspiration to elevate our designs — we are never settled, never done.

Four Hands is an Equal Opportunity Employer. Four Hands recruits qualified applicants and advances in employment its employees without regard to race, color, religion, sex, gender, sexual orientation, gender identity, gender expression, age, disability, genetic information, ethnic or national origin, marital status, veteran status, or any other status protected by law.

Visit www.FourHands.com for more information.

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Director, Hospitality Sales

About Four Hands

Four Hands

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