Marketing Analytics - Business Insights Specialist

Posted:
9/16/2024, 2:36:24 AM

Location(s):
New Jersey, United States ⋅ Florida, United States ⋅ South Carolina, United States ⋅ Maine, United States ⋅ Wilmington, Delaware, United States ⋅ Greenville, South Carolina, United States ⋅ Jacksonville, Florida, United States ⋅ Charlotte, North Carolina, United States ⋅ New York, New York, United States ⋅ New York, United States ⋅ Falmouth, Maine, United States ⋅ North Carolina, United States ⋅ Delaware, United States

Experience Level(s):
Senior

Field(s):
Growth & Marketing

Workplace Type:
Remote

Work Location:

United States of America

Hours:

40

Pay Details:

$86,840.00 - $139,360.00 USD

TD is committed to providing fair and equitable compensation opportunities to all colleagues. The included salary range for this role takes into account multiple factors that are considered in making compensation decisions. The base pay actually offered may vary based upon candidate's skills and experience, job-related knowledge, licensure and certifications, geographic location, and other specific business and organizational needs. As TD puts career development at the forefront of our colleague experience, it is not typical for an individual to be hired at or near the top of the range for their role.

As a candidate, you are encouraged to ask compensation related questions and have an open dialogue with your recruiter who can provide you more specific details for this role.

Line of Business:

Data & Analytics

Job Description:

The Business Insights Specialist leads on the interpretation of complex business issues, generating multifaceted insights, identifying opportunities to drive business growth and value. This role works in partnership with business leaders to present or generate appropriate insights including the delivery of supporting collateral and/or presentations. The role also provides consultative support, business insight, advice and expertise to guide decision making and/or strategic planning by leveraging and interpreting data and analytical models to provide business specific or broad strategic insight and using a variety of audience-specific communication techniques.

You must be work authorized in the United States without the need for employer sponsorship.

Depth & Scope:

  • Works autonomously and accountable for acting as a lead within a specialized business management function and may provide work direction to others
  • Provides seasoned specialized knowledge, advice and/or guidance to various stakeholders and team members
  • Scope of role may have enterprise impact
  • Focus on short to medium - term issues (e.g. 6-12 months)
  • Undertakes and completes a variety of complex projects and initiatives requiring specialist knowledge and/or the integration of cross functional processes within own area of expertise
  • Oversees and/or independently performs tasks from end to end
  • This level can interact with any hierarchy level up to executive leaders and external vendors

Education & Experience:

  • Undergraduate degree or specialization in one of the fields below,
  • 7 + years of relevant experience from a Information Management, statistical, mathematical, scientific or financial background
  • or Graduate Degree and 5+ years relevant experience
  • Proficient PC skills including a strong competency in MS Excel and PowerPoint, and a variety of analytical and reporting software packages
  • Advanced knowledge of programming languages (i.e. SAS/SQL/ R, Visual Basic, Python)
  • Ability to navigate multiple platforms and different data environments 
  • Strong analytical and program solving skills are required to interpret data and draw conclusions
  • Excellent written and verbal communications skills

Preferred Qualifications:

  • Experience in credit card analytics and marketing data for (retail/partnership) cards
  • Comfortable hand-on working with SAS and SQL
  • Ability to drive analytics and storytelling to influence stake holders
  • Experience in investigating data issues and identifying unknown sources of data elements

Customer Accountabilities:

  • Works closely with business partners to gain deep understanding of the business and relevant objectives in order to contribute to the strategic direction of respective business and/or the enterprise
  • Formulates relevant and meaningful data analysis through comprehensive data visualization tools, profiling tools, segmentation, as well as leveraging advanced modeling and analytics
  • Leads on the interpretation of complex business issues, generate multifaceted insights and identify opportunities to help drive business growth or address business/enterprise needs 
  • Presents and communicates generated insights and recommended business actions to stakeholders/ business leaders in an easily digestible manner, leveraging tools/ techniques/ methods to produce a variety of visualizations/ presentations that fit the audience
  • Acts as the primary interface with business to bridge and translate business requirements to analytics and reporting needs for a given domain/business
  • Applies collaborative and strong stakeholder management approach to constructively influence and persuade stakeholders and partners where appropriate
  • Serves as an authority on a given business domain and provide business expertise to place context around analytics discovery and inform recommendations
  • Escalates data/process related problems and communicate to relevant teams in a timely manner and make recommendations for resolution
  • Provides day-to-day support and delivery of analytics
  • Builds insights solutions end to end (from initial demand to results/recommendation presentation) ranging in complexity

Shareholder Accountabilities:

  • Represents functional area as a business insights & analytics specialized expert
  • Synthesizes complex and vast amount of information and translate into actionable insights and strategy
  • Builds business requirements and facilitate project execution to develop insights
  • Executes with excellence on key programs / plans and data requests accurately and within a timely manner
  • Collaborates with partners on business challenges and deliver fact-based analytical advice that aligns to strategy and drives shareholder value
  • Identifies opportunities for business growth within a specific business or function by identifying potential use cases and value drivers 
  • Utilizes both quantitative and qualitative methodologies to interpret and present data effectively and clearly
  • Works directly with the business teams to gather the demand for analytics and work with the analytics hub to fulfill the analytics demand
  • Provides business explanation for anomalies/outliers identified during analysis
  • Works with business functions and analytics teams to transition business requirements to analytics requirements
  • Trains business users on how to integrate analytics into decisions
  • Leverages knowledge of data capabilities to build and deliver insights
  • Develops analysis to corroborate initial proof of concept
  • Executes on data requests accurately and within a timely manner
  • Identifies and investigates data/analytics related issues

Employee/Team Accountabilities:

  • Acts as an analytics & insights working lead/resource to others. Work closely with senior leadership on significant projects.
  • Provides thought leadership and/or industry knowledge for own area of expertise
  • Supports a positive work environment that promotes service to the business, quality, innovation and teamwork; ensures timely communication of issues/ points of interest
  • Identifies and recommends opportunities to enhance productivity, effectiveness, and operational efficiency
  • Works effectively as a team, supporting other members of the team in achieving business objectives and providing client services
  • Participates in knowledge transfer within the team and other business units, including participation in cross-functional groups or committees (e.g., Data Councils)

Physical Requirements:

Never: 0%; Occasional: 1-33%; Frequent: 34-66%; Continuous: 67-100%

  • Domestic Travel – Occasional
  • International Travel – Never
  • Performing sedentary work – Continuous
  • Performing multiple tasks – Continuous
  • Operating standard office equipment - Continuous
  • Responding quickly to sounds – Occasional
  • Sitting – Continuous
  • Standing – Occasional
  • Walking – Occasional
  • Moving safely in confined spaces – Occasional
  • Lifting/Carrying (under 25 lbs.) – Occasional
  • Lifting/Carrying (over 25 lbs.) – Never
  • Squatting – Occasional
  • Bending – Occasional
  • Kneeling – Never
  • Crawling – Never
  • Climbing – Never
  • Reaching overhead – Never
  • Reaching forward – Occasional
  • Pushing – Never
  • Pulling – Never
  • Twisting – Never
  • Concentrating for long periods of time – Continuous
  • Applying common sense to deal with problems involving standardized situations – Continuous
  • Reading, writing and comprehending instructions – Continuous
  • Adding, subtracting, multiplying and dividing – Continuous

The above statements are intended to describe the general nature and level of work being performed by people assigned to this job. They are not intended to be an exhaustive list of all responsibilities, duties and skills required. The listed or specified responsibilities & duties are considered essential functions for ADA purposes.

Who We Are:
TD is one of the world's leading global financial institutions and is the fifth largest bank in North America by branches/stores. Every day, we deliver legendary customer experiences to over 27 million households and businesses in Canada, the United States and around the world. More than 95,000 TD colleagues bring their skills, talent, and creativity to the Bank, those we serve, and the economies we support. We are guided by our vision to Be the Better Bank and our purpose to enrich the lives of our customers, communities and colleagues. 

TD is deeply committed to being a leader in customer experience, that is why we believe that all colleagues, no matter where they work, are customer facing. As we build our business and deliver on our strategy, we are innovating to enhance the customer experience and build capabilities to shape the future of banking. Whether you’ve got years of banking experience or are just starting your career in financial services, we can help you realize your potential. Through regular leadership and development conversations to mentorship and training programs, we’re here to support you towards your goals. As an organization, we keep growing – and so will you.

Our Total Rewards Package


Our Total Rewards package reflects the investments we make in our colleagues to help them and their families achieve their financial, physical and mental well-being goals. Total Rewards at TD includes base salary and variable compensation/incentive awards (e.g., eligibility for cash and/or equity incentive awards, generally through participation in an incentive plan) and several other key plans such as health and well-being benefits, savings and retirement programs, paid time off (including Vacation PTO, Flex PTO, and Holiday PTO), banking benefits and discounts, career development, and reward and recognition. Learn more

Additional Information:
We’re delighted that you’re considering building a career with TD. Through regular development conversations, training programs, and a competitive benefits plan, we’re committed to providing the support our colleagues need to thrive both at work and at home.

Colleague Development
If you’re interested in a specific career path or are looking to build certain skills, we want to help you succeed. You’ll have regular career, development, and performance conversations with your manager, as well as access to an online learning platform and a variety of mentoring programs to help you unlock future opportunities. Whether you have a passion for helping customers and want to expand your experience, or you want to coach and inspire your colleagues, there are many different career paths within our organization at TD – and we’re committed to helping you identify opportunities that support your goals.

Training & Onboarding
We will provide training and onboarding sessions to ensure that you’ve got everything you need to succeed in your new role.

Interview Process
We’ll reach out to candidates of interest to schedule an interview. We do our best to communicate outcomes to all applicants by email or phone call.

Accommodation

If you are an applicant with a disability and need accommodations to complete the application process, email the TD Bank US Workplace Accommodations Program at [email protected]. Include your full name, best way to reach you, and the accommodation needed to assist you with the application process.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.